Top Ads on Lancaster Baptist Church

Lancaster Baptist Church Background Introduction:

Loving God. Growing Together. Serving Others.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Lancaster Baptist Church has been advertising and marketing on Facebook for many years. And Lancaster Baptist Church has placed 4 of ads on the Facebook platform in the last month. In the past few years,Lancaster Baptist Church has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Lancaster Baptist Church on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Lancaster Baptist Church. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Lancaster Baptist Church.

BigSpy

1.Lancaster Baptist Church Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Lancaster Baptist Church  Lancaster Baptist Church  Lancaster Baptist Church
Page Categories  Baptist Church  Baptist Church  Baptist Church
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Lancaster Baptist Church Marketing Objectives Analysis: 

Lancaster Baptist Church has been operating in Baptist Church for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Lancaster Baptist Church best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Lancaster Baptist Church Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Lancaster Baptist Church  Lancaster Baptist Church Lancaster Baptist Church 
Ad Copy Text  Jesus Christ, Our LIVING HOPE! Join us this #Easter for a time of worship and celebration at #Lanca...  no setting  Discover how you can experience life-giving hope Easter Weekend! April 20 @ 5 PM & April 21 @ 8, 10,...
Link Description  N/A  N/A  N/A
Website Link  easterav.com  www.lancasterbaptist.org  Easterav.com
CTA  SIGN_UP  LEARN_MORE  LEARN_MORE
Text Word Count 188  0  106
Like 0  0  58

Lancaster Baptist Church Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Lancaster Baptist Church Top 1 ads got 0 likes. Lancaster Baptist Church uses a sentence with the finishing touch title: “Lancaster Baptist Church”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Lancaster Baptist Church shared 188 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Lancaster Baptist Church should continue to optimize the ad content.

3.Lancaster Baptist Church Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Carousel
Ad Time   2019-04-17-2019-04-20  2019-04-04-2019-04-20  2019-03-30-2019-04-20
Landing Page Link  https://www.lancasterbaptist.org/easter  https://www.lancasterbaptist.org/easter   https://www.lancasterbaptist.org/easter

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Lancaster Baptist Church are successful.

Lancaster Baptist Church Creative Analysis: 

Lancaster Baptist Church placed a Video ad in 2019-04-17-2019-04-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Lancaster Baptist Church Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Lancaster Baptist Church has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Lancaster Baptist Church Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-17-2019-04-20  2019-04-04-2019-04-20  2019-03-30-2019-04-20
During  4 days  17 days 22 days 
Like  0  0  58
Share  0  0  16
Comment  0  0  2

Advertising effectiveness is a direct manifestation of advertising. Lancaster Baptist Church ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Lancaster Baptist Church, helping Lancaster Baptist Church to grasp the ad data more clearly.