Top Ads on La Fresca

La Fresca Background Introduction:

Cosmética 100% ecológica facial, capilar y corporal. Artesana, hecha en España, libre de tóxicos, vegana y no testada en animales.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

La Fresca has been advertising and marketing on Facebook for many years. And La Fresca has placed 84 of ads on the Facebook platform in the last month. In the past few years,La Fresca has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for La Fresca on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for La Fresca. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from La Fresca.

BigSpy

1.La Fresca Top 3 Ads Basic Understanding

   top1  top2  top3
Name  La Fresca  La Fresca  La Fresca
Page Categories  Fruit & Vegetable Store  Fruit & Vegetable Store  Food & Beverage Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  woocommerce

La Fresca Marketing Objectives Analysis: 

La Fresca has been operating in Fruit & Vegetable Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. La Fresca best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.La Fresca Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Delivery de Frutas y Verduras en Santiago  Te llevamos Frutas y verduras a la casa o depto N/A 
Ad Copy Text  El otro día fui al super y fue un caos!! Lo primero es que estaba llenísimo… y ya sabemos lo...  Desde el huerto hasta la puerta de tu hogar ???????? Elige las frutas y verduras que más te gusten...  no setting
Link Description  Ofertas -19% $ 12990 Cerrar Mix Frutas y Verduras $15.990 $12.990 Cantidad -23% $ 990 Cerrar Pera Forelle Kg $1.290 $990 Cantidad -32% $ 1490 Cerrar Naranja Kg $2.190 $1.490 Cantidad Productos Destacados $ 12990 Cerrar Mix Verduras Frescas $12.990 Cantidad $ 8490 Cerrar Mix Fruta Temporada 5 Kg $8.4...  N/A  N/A
Website Link  tienda.lafrutologia.cl  tienda.lafrutologia.cl  www.scoiattolopastafresca.it
CTA  WATCH_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 2065  996  0
Like 27  25  0

La Fresca Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. La Fresca Top 1 ads got 27 likes. La Fresca uses a sentence with the finishing touch title: “Delivery de Frutas y Verduras en Santiago”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. La Fresca shared 2065 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is WATCH_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. La Fresca should continue to optimize the ad content.

3.La Fresca Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2020-06-17-2020-06-18  2020-06-11-2020-06-13  2020-05-16-2020-06-13
Landing Page Link  https://tienda.lafrutologia.cl/  https://tienda.lafrutologia.cl/   https://www.scoiattolopastafresca.it/lavorazioni-e-sostenibilita/?utm_source=Facebook&utm_medium=Facebook_news_feed&utm_campaign=Edu_riciclaggio

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by La Fresca are successful.

La Fresca Creative Analysis: 

La Fresca placed a Image ad in 2020-06-17-2020-06-18, and got 27 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.La Fresca Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Chile  N/A  Italy
Language  Spanish  Spanish  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

La Fresca has the best conversion in Chile, and can advertise more in Chile in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.La Fresca Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-18  2020-06-11-2020-06-13  2020-05-16-2020-06-13
During  2 days  3 days 29 days 
Like  27  25  0
Share  3  5  0
Comment  1  0  0

Advertising effectiveness is a direct manifestation of advertising. La Fresca ‘s Top 1 ad received 27 likes, 3 shares, 1 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for La Fresca, helping La Fresca to grasp the ad data more clearly.