Top Ads on La Fira

La Fira Background Introduction:

¡Somos una FERIA NOCTURNA que cuenta con una gran oferta gastronómica y de bebidas espirituosas distribuida en diferentes kioscos! ¡Música acompañada de buenos tragos y excelente comida!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

La Fira has been advertising and marketing on Facebook for many years. And La Fira has placed 14 of ads on the Facebook platform in the last month. In the past few years,La Fira has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for La Fira on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for La Fira. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from La Fira.

BigSpy

1.La Fira Top 3 Ads Basic Understanding

   top1  top2  top3
Name  La Fira  La Fira  La Fira
Page Categories  Shopping Mall  Night Market  Night Market
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

La Fira Marketing Objectives Analysis: 

La Fira has been operating in Shopping Mall for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. La Fira best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.La Fira Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Arenas De Barcelona  La Fira N/A 
Ad Copy Text   Sortirem d'aquesta molt més forts i units! #TotAniràBé #TodoIráBien  no setting  no setting
Link Description  Pàgina oficial de La Fira Centre Comercial  #VisperadeFeriado A N E X I ÓN ¡Jueves libre = Miércoles en la Fira! Acompáñenos este próximo Miércoles 24 de julio a pasarla bien en nuestro evento especial por la Víspera de Feriado de la #Anexión.  N/A
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA  LIKE_PAGE    
Text Word Count 73  0  0
Like 64  0  109

La Fira Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. La Fira Top 1 ads got 64 likes. La Fira uses a sentence with the finishing touch title: “Arenas De Barcelona”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. La Fira shared 73 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LIKE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. La Fira should continue to optimize the ad content.

3.La Fira Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-02-2020-06-02  2019-07-22-2019-07-22  2019-07-06-2019-07-06
Landing Page Link  https://www.facebook.com/LaFiraCentreComercialReus/?_sref_=2599111640347227&refid=28&_ft_=adid.6178332495862:qid.6833972802958969797:mf_story_key.-6219952376631375240:is_sponsored.1:ei.AI@AQKlEcxXNE60nuX9IPmexHL0T7a2us4BWGqD5_Il9RhEeNtjniEtC6GTvsf9ww2onrTrLDe886WWsRIw-yGHRqQU:top_level_post_id.2599111643680560:content_owner_id_new.1631777653747302:page_id.1631777653747302:src.22:story_location.5:story_attachment_style.share:view_time.1591157841:filter.h_nor:tds_flgs.3:actrs.1631777653747302:page_insights.%7B%221631777653747302%22:%7B%22page_id%22:1631777653747302,%22page_id_type%22:%22page%22,%22actor_id%22:1631777653747302,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1591112128,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B2599111643680560%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:1631777653747302,%22page_id%22:1631777653747302,%22post_id%22:2599111643680560,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R  https://www.facebook.com/lafiracr/photos/a.405477636537408/727989947619507/?type=3   https://www.facebook.com/100010977163970/posts/870388416670389/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by La Fira are successful.

La Fira Creative Analysis: 

La Fira placed a Image ad in 2020-06-02-2020-06-02, and got 64 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.La Fira Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Morocco  Costa Rica  Costa Rica
Language  Spanish  Spanish  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

La Fira has the best conversion in Morocco, and can advertise more in Morocco in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.La Fira Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-02-2020-06-02  2019-07-22-2019-07-22  2019-07-06-2019-07-06
During  1 days  1 days 1 days 
Like  64  0  109
Share  0  0  0
Comment  3  0  4

Advertising effectiveness is a direct manifestation of advertising. La Fira ‘s Top 1 ad received 64 likes, 0 shares, 3 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for La Fira, helping La Fira to grasp the ad data more clearly.