Top Ads on La Capsuleria

La Capsuleria Background Introduction:

LA CAPSULERIA® i negozi specializzati nella vendita di CAPSULE e CIALDE made in Italy per la tua macchina: Nespresso, Dolce Gusto, Lavazza, Caffitaly, Uno System e Cialde in Carta La Capsuleria@ 25 Negozi in Italia Piu' di 30.000 Clienti Soddisfatti

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

La Capsuleria has been advertising and marketing on Facebook for many years. And La Capsuleria has placed 110 of ads on the Facebook platform in the last month. In the past few years,La Capsuleria has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for La Capsuleria on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for La Capsuleria. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from La Capsuleria.

BigSpy

1.La Capsuleria Top 3 Ads Basic Understanding

   top1  top2  top3
Name  La Capsuleria  La Capsuleria  La Capsuleria
Page Categories  Food Wholesaler  Food Wholesaler  Food Wholesaler
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  woocommerce  woocommerce

La Capsuleria Marketing Objectives Analysis: 

La Capsuleria has been operating in Food Wholesaler for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. La Capsuleria best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.La Capsuleria Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  [OFFERTA] Kit Assaggio di Capsule e Cialde di Caffe' N/A 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  OFFERTA KIT ASSAGGIO Capsule e Cialde: MIX 60 Caffè+SPEDIZIONE GRATUITA + UN SUPER REGALO GOLOSO + 8 BONUS IN REGALO (Fino a 75€ di Regali)  N/A
Website Link  www.allegricaffe.com  www.allegricaffe.com  www.allegricaffe.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 0  0  0
Like 0  0  0

La Capsuleria Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. La Capsuleria Top 1 ads got 0 likes. La Capsuleria uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. La Capsuleria shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. La Capsuleria should continue to optimize the ad content.

3.La Capsuleria Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Carousel
Ad Time   2020-01-08-2020-06-17  2020-03-02-2020-06-17  2020-02-26-2020-06-17
Landing Page Link  https://www.allegricaffe.com/super-regali/  https://www.allegricaffe.com/capsule-cialde-compatibili/kit-assaggio/   https://www.allegricaffe.com/capsule-cialde-compatibili/offerta-lancio-nespresso/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by La Capsuleria are successful.

La Capsuleria Creative Analysis: 

La Capsuleria placed a Carousel ad in 2020-01-08-2020-06-17, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.La Capsuleria Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Italy  Italy  Italy
Language  French  Italian  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

La Capsuleria has the best conversion in Italy, and can advertise more in Italy in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.La Capsuleria Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-01-08-2020-06-17  2020-03-02-2020-06-17  2020-02-26-2020-06-17
During  162 days  108 days 113 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. La Capsuleria ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 162 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for La Capsuleria, helping La Capsuleria to grasp the ad data more clearly.