Top Ads on LOGIVAN

LOGIVAN Background Introduction:

Logivan tiên phong đưa công nghệ 4.0 vào lĩnh vực vận tải, giúp kết nối Chủ hàng với hàng ngàn Chủ xe toàn quốc.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

LOGIVAN has been advertising and marketing on Facebook for many years. And LOGIVAN has placed 73 of ads on the Facebook platform in the last month. In the past few years,LOGIVAN has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for LOGIVAN on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for LOGIVAN. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from LOGIVAN.

BigSpy

1.LOGIVAN Top 3 Ads Basic Understanding

   top1  top2  top3
Name  LOGIVAN  LOGIVAN  LOGIVAN
Page Categories  Cargo & Freight Company  Cargo & Freight Company  Cargo & Freight Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  wordpress  N/A

LOGIVAN Marketing Objectives Analysis: 

LOGIVAN has been operating in Cargo & Freight Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. LOGIVAN best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.LOGIVAN Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Bảng giá trạm thu phí cầu Đồng Nai mới nhất năm 2019 | Vantailogivan  Lỗi đi không đúng phần đường quy định, hiểu thế nào cho đúng? : -  
Ad Copy Text  MỨC PHÍ TẠI TRẠM THU PHÍ ĐỒNG NAI MỚI NHẤT ⚡️Mức phí sẽ được tính theo...   ĐI SAI LÀN ĐƯỜNG PHẠT BAO NHIÊU? Nắm ngay các mức vi phạm và cách chuyển là...  : - With Apple Price we have a automatic price formula that solves your logistics problems, wit...
Link Description  Hiện nay bảng giá của trạm thu phí cầu Đồng Nai đã chính thức được đưa ra. Hãy đọc ngay bài viết để cập nhập bảng giá thu phí cầu Đồng Nai chính xác nhất.  Tình trạng người tham gia giao thông vi phạm lỗi đi không đúng phần đường quy định là rất phổ biến. Cần nắm chắc những điều sau đây...  At LOGIVAN, we get dozens of thousands of booking requests per month. The first thing to do is to give each of them a price.
Website Link  bit.ly  bit.ly  www.logivan.com
CTA      LEARN_MORE
Text Word Count 761  752  156
Like 246  138  7

LOGIVAN Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. LOGIVAN Top 1 ads got 246 likes. LOGIVAN uses a sentence with the finishing touch title: “Bảng giá trạm thu phí cầu Đồng Nai mới nhất năm 2019 | Vantailogivan”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. LOGIVAN shared 761 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. LOGIVAN should continue to optimize the ad content.

3.LOGIVAN Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-01-07-2020-02-08  2019-12-06-2020-01-21  2019-12-04-2020-01-14
Landing Page Link  https://bit.ly/blog-LOGIVAN  https://vantailogivan.com/loi-di-khong-dung-phan-duong-quy-dinh-hieu-the-nao-cho-dung.html   https://www.logivan.com/en/apple-an-ai-based-pricing-system-at-logivan/?utm_source=facebook&utm_medium=cpc&utm_campaign=expat&fbclid=IwAR3-SI1Tpzgy_txFTR5QdYpVjTcyiXzEddM_WzpRU5394m_MSzdgGF2FhJE

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by LOGIVAN are successful.

LOGIVAN Creative Analysis: 

LOGIVAN placed a Image ad in 2020-01-07-2020-02-08, and got 246 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.LOGIVAN Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Vietnamese  Vietnamese  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

LOGIVAN has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.LOGIVAN Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-01-07-2020-02-08  2019-12-06-2020-01-21  2019-12-04-2020-01-14
During  33 days  47 days 42 days 
Like  246  138  7
Share  33  56  0
Comment  39  16  0

Advertising effectiveness is a direct manifestation of advertising. LOGIVAN ‘s Top 1 ad received 246 likes, 33 shares, 39 comments in just 33 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for LOGIVAN, helping LOGIVAN to grasp the ad data more clearly.