Top Ads on LOFT FILM

LOFT FILM Background Introduction:

Das Netzwerk für Filmschaffende. Drücke "Gefällt mir", um nichts zu verpassen!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

LOFT FILM has been advertising and marketing on Facebook for many years. And LOFT FILM has placed 57 of ads on the Facebook platform in the last month. In the past few years,LOFT FILM has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for LOFT FILM on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for LOFT FILM. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from LOFT FILM.


1.LOFT FILM Top 3 Ads Basic Understanding

   top1  top2  top3
Page Categories  Community  Community  Community
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

LOFT FILM Marketing Objectives Analysis: 

LOFT FILM has been operating in Community for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. LOFT FILM best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.LOFT FILM Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Wie ein Erklärfilm deine Interessenten in Kunden verwandelt  So überzeugst du Kunden von deinem Angebot Wieso Interessenten nicht zu Kunden werden... 
Ad Copy Text  An den Unternehmer, der ein erklärungsbedürftiges Angebot hat! Kennst du das? Potentiellen Kunden...  Irgendwoher kennen wir uns doch, oder? Genau! Du warst kürzlich auf der Loft Film Website weil du ...  Diese Aussage hören wir von Unternehmern immer wieder: „Wenn unsere Interessenten erst einmal V...
Link Description  Dein animiertes Erklärvideo muss deine Marke aufwerten, Sie von der Konkurrenz abheben und die Menschen zum nachdenken, fühlen und dann zum handeln anregen. Wir machen das.  N/A  N/A
Website Link
Text Word Count 2920  863  1067
Like 134  3  596

LOFT FILM Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. LOFT FILM Top 1 ads got 134 likes. LOFT FILM uses a sentence with the finishing touch title: “Wie ein Erklärfilm deine Interessenten in Kunden verwandelt”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. LOFT FILM shared 2920 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. LOFT FILM should continue to optimize the ad content.

3.LOFT FILM Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2019-09-15-2020-06-20  2020-01-05-2020-06-18  2019-05-07-2020-06-18
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by LOFT FILM are successful.

LOFT FILM Creative Analysis: 

LOFT FILM placed a Image ad in 2019-09-15-2020-06-20, and got 134 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.LOFT FILM Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Poland  N/A  N/A
Language  German  German  German

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

LOFT FILM has the best conversion in Poland, and can advertise more in Poland in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.LOFT FILM Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-09-15-2020-06-20  2020-01-05-2020-06-18  2019-05-07-2020-06-18
During  280 days  166 days 409 days 
Like  134  3  596
Share  22  1  102
Comment  38  1  83

Advertising effectiveness is a direct manifestation of advertising. LOFT FILM ‘s Top 1 ad received 134 likes, 22 shares, 38 comments in just 280 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for LOFT FILM, helping LOFT FILM to grasp the ad data more clearly.