Top Ads on LOCAL HEROES

LOCAL HEROES Background Introduction:

http://localheroesstore.com instagram @localheroes http://twitter.com/localxheroes http://localheroesstore.tumblr.com/

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

LOCAL HEROES has been advertising and marketing on Facebook for many years. And LOCAL HEROES has placed 114 of ads on the Facebook platform in the last month. In the past few years,LOCAL HEROES has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for LOCAL HEROES on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for LOCAL HEROES. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from LOCAL HEROES.

BigSpy

1.LOCAL HEROES Top 3 Ads Basic Understanding

   top1  top2  top3
Name  LOCAL HEROES  LOCAL HEROES  LOCAL HEROES
Page Categories  Clothing (Brand)  Clothing (Brand)  Clothing (Brand)
Marketing Objectives Other  Other  Other
ECommerce Softwares  magento  magento  magento

LOCAL HEROES Marketing Objectives Analysis: 

LOCAL HEROES has been operating in Clothing (Brand) for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. LOCAL HEROES best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.LOCAL HEROES Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  SUMMER FLASH SALE - obniżki do 30%!  CLASSIC LH MERCH - Shop Shop the LH Sweat Sets 
Ad Copy Text  SUMMER FLASH SALE startuje teraz! Obniżki do 30%! Darmowa dostawa  no setting  no setting
Link Description  N/A  JavaScript seems to be disabled in your browser. For the best experience on our site, be sure to turn on Javascript in your browser.  Free shipping on $100
Website Link  localheroesstore.com  localheroesstore.com  localheroesstore.com
CTA  SHOP_NOW  LEARN_MORE  SHOP_NOW
Text Word Count 66  0  0
Like 14  0  0

LOCAL HEROES Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. LOCAL HEROES Top 1 ads got 14 likes. LOCAL HEROES uses a sentence with the finishing touch title: “SUMMER FLASH SALE - obniżki do 30%!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. LOCAL HEROES shared 66 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. LOCAL HEROES should continue to optimize the ad content.

3.LOCAL HEROES Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-06-17-2020-06-20  2020-06-10-2020-06-20  2020-06-10-2020-06-20
Landing Page Link  https://localheroesstore.com/en/summer-flash-sale.html?___store=enusd  https://localheroesstore.com/en/shop/classic-lh-merch.html?___store=enusd   https://localheroesstore.com/en/shop/classic-lh-merch.html?___store=enusd

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by LOCAL HEROES are successful.

LOCAL HEROES Creative Analysis: 

LOCAL HEROES placed a Video ad in 2020-06-17-2020-06-20, and got 14 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.LOCAL HEROES Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Poland  N/A  N/A
Language  Slovenian  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

LOCAL HEROES has the best conversion in Poland, and can advertise more in Poland in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.LOCAL HEROES Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-20  2020-06-10-2020-06-20  2020-06-10-2020-06-20
During  4 days  11 days 11 days 
Like  14  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. LOCAL HEROES ‘s Top 1 ad received 14 likes, 0 shares, 0 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for LOCAL HEROES, helping LOCAL HEROES to grasp the ad data more clearly.