Top Ads on L'Bel

L'Bel Background Introduction:

Belleza de verdad para mujeres de verdad

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

L'Bel has been advertising and marketing on Facebook for many years. And L'Bel has placed 60 of ads on the Facebook platform in the last month. In the past few years,L'Bel has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for L'Bel on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for L'Bel. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from L'Bel.

BigSpy

1.L'Bel Top 3 Ads Basic Understanding

   top1  top2  top3
Name  L'Bel  L'Bel  L'Bel
Page Categories  Shopping & Retail  Shopping & Retail  Shopping & Retail
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

L'Bel Marketing Objectives Analysis: 

L'Bel has been operating in Shopping & Retail for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. L'Bel best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.L'Bel Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Cómpralos en lbel.com  Cómpralo en lbel.com Cómpralos en lbel.com 
Ad Copy Text  ¿Sabías que es nuestro FAVORITO? ????encuéntrala aquí y disfruta de toda la tienda con hasta 40%...  Lograr una mirada de impacto con un solo producto es posible! Compralo en la tienda online y si es t...  Festival de fragancias con 50% en todos tus favoritos!!! Disfruta de a 2 o regálale a Papá! Descub...
Link Description  N/A  N/A  N/A
Website Link  bs.serving-sys.com  bs.serving-sys.com  bs.serving-sys.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 118  170  114
Like 218  1262  2

L'Bel Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. L'Bel Top 1 ads got 218 likes. L'Bel uses a sentence with the finishing touch title: “Cómpralos en lbel.com”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. L'Bel shared 118 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. L'Bel should continue to optimize the ad content.

3.L'Bel Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Image
Ad Time   2020-06-01-2020-06-20  2020-05-03-2020-06-18  2020-06-10-2020-06-17
Landing Page Link  https://lbel.tiendabelcorp.com/cl/kit-de-cejas-y-ojos/p/200086040?utm_source=Facebook&utm_medium=paid&utm_campaign=MSPE_2020_CHL_Belcorp_Lbel_Seasonal_Master_Facebook&Instagram_Placement+Optimizacion_Conversions_oCPM_RMKT&utm_content=PPL_SLOOK_RMKT_TRAFICO_01Al09Jun  https://lbel.tiendabelcorp.com/co/kit-de-cejas-y-ojos/p/200086040?utm_source=Facebook&utm_medium=paid&utm_campaign=MSPE_2020_COL_Belcorp_Lbel_Seasonal_Master_Facebook&Instagram_Placement+Optimizacion_Conversions_oCPM_ADQ&utm_content=MULTILINK_CEJAS_ADQ_30DIASES_29AbrAl31May   https://lbel.tiendabelcorp.com/cl/perfumes/c/lbel-03?utm_source=Facebook&utm_medium=paid&utm_campaign=MSPE_2020_CHL_Belcorp_Lbel_Seasonal_Master_Facebook&Instagram_Placement+Optimizacion_Conversions_oCPM_ADQ&utm_content=PPLV_FRAGLB_ADQ_TRAFICO_10Al14Jun

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by L'Bel are successful.

L'Bel Creative Analysis: 

L'Bel placed a Image ad in 2020-06-01-2020-06-20, and got 218 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.L'Bel Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Chile  Colombia  Chile
Language  Spanish  Spanish  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

L'Bel has the best conversion in Chile, and can advertise more in Chile in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.L'Bel Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-01-2020-06-20  2020-05-03-2020-06-18  2020-06-10-2020-06-17
During  20 days  47 days 8 days 
Like  218  1262  2
Share  10  189  0
Comment  5  122  0

Advertising effectiveness is a direct manifestation of advertising. L'Bel ‘s Top 1 ad received 218 likes, 10 shares, 5 comments in just 20 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for L'Bel, helping L'Bel to grasp the ad data more clearly.