Top Ads on Kwik Trip

Kwik Trip Background Introduction:

Big on fresh. Low on price. www.KwikTrip.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Kwik Trip has been advertising and marketing on Facebook for many years. And Kwik Trip has placed 51 of ads on the Facebook platform in the last month. In the past few years,Kwik Trip has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Kwik Trip on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Kwik Trip. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Kwik Trip.

BigSpy

1.Kwik Trip Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Kwik Trip  Kwik Trip  Kwik Trip
Page Categories  Convenience Store  Convenience Store  Convenience Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Kwik Trip Marketing Objectives Analysis: 

Kwik Trip has been operating in Convenience Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Kwik Trip best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Kwik Trip Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Kwik Trip  Kwik Trip Freshly Prepared Fried Chicken 
Ad Copy Text  Support local dairy farmers by celebrating Dairy Days! Check out ways you can save. ????  4 years is a lot of breakfast sammies and cheesy breadsticks. Congrats to all the 2020 graduates-- t...  Dinner? We've got you covered.
Link Description  N/A  4 years is a lot of breakfast sammies and cheesy breadsticks. Congrats to all the 2020 graduates-- the best is yet to come. ❤️ : @arts123454 @jacksergenian @regan_i2 @whitleybarman  N/A
Website Link  www.kwiktrip.com  www.facebook.com  www.kwiktrip.com
CTA  LEARN_MORE    LEARN_MORE
Text Word Count 88  184  30
Like 265  221  1106

Kwik Trip Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Kwik Trip Top 1 ads got 265 likes. Kwik Trip uses a sentence with the finishing touch title: “Kwik Trip”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Kwik Trip shared 88 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Kwik Trip should continue to optimize the ad content.

3.Kwik Trip Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Video
Ad Time   2020-06-01-2020-06-17  2020-06-01-2020-06-02  2020-04-19-2020-06-01
Landing Page Link  https://www.kwiktrip.com/savings  https://www.facebook.com/KwikTrip/photos/p.10157487613433526/10157487613433526/?type=3   https://www.kwiktrip.com/chicken?utm_medium=paid+social&utm_source=facebook+campaign&utm_campaign=fried+chicken

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Kwik Trip are successful.

Kwik Trip Creative Analysis: 

Kwik Trip placed a Carousel ad in 2020-06-01-2020-06-17, and got 265 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Kwik Trip Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  N/A  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Kwik Trip has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Kwik Trip Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-01-2020-06-17  2020-06-01-2020-06-02  2020-04-19-2020-06-01
During  17 days  2 days 44 days 
Like  265  221  1106
Share  38  9  134
Comment  13  4  159

Advertising effectiveness is a direct manifestation of advertising. Kwik Trip ‘s Top 1 ad received 265 likes, 38 shares, 13 comments in just 17 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Kwik Trip, helping Kwik Trip to grasp the ad data more clearly.