Top Ads on Kovanček

Kovanček Background Introduction:

Smo prvi v Sloveniji, ki ponujamo enostavno izbiro ponudnikov storitev kar preko spleta oziroma z naprednim elektronskim podpisom - tudi preko mobilnega telefona.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Kovanček has been advertising and marketing on Facebook for many years. And Kovanček has placed 49 of ads on the Facebook platform in the last month. In the past few years,Kovanček has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Kovanček on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Kovanček. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Kovanček.


1.Kovanček Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Kovanček  Kovanček  Kovanček
Page Categories  Business Service  Other  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  N/A  N/A

Kovanček Marketing Objectives Analysis: 

Kovanček has been operating in Business Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Kovanček best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Kovanček Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Pomanjkanje obraznih mask sili tudi zdravnike v nabavo obraznih mask za večkratno uporabo -   20 € za nakup vinjete 20 € za nakup vinjete  
Ad Copy Text   Dr. Peter Strouhal pojasnil, zakaj so slovenske obrazne maske Shield trenutno najboljša rešitev. ...  Nora akcija! Z enostavno spletno zamenjavo ponudnika zdravstvenega zavarovanja do 20 € za nakup ...  Januarska akcija! Ste decembra spet zapravili preveč, zdaj pa bo treba kupiti še vinjeto? ???? I...
Link Description  Kako veliko je pomanjkanje obraznih mask v naši državi najbolj nazorno ponazori dejstvo, da jih zdravstvenim zavodom očitno zmanjkuje ali pa jih celo nimajo več. Zdravnik Peter Strouhal priporoča uporabo mask za večkratno uporabo SHIELD, ki jih izdeluje slovenski proizvajalec. Zasebni zdravnik...  Januarska akcija  Januarska akcija
Website Link
Text Word Count 216  113  213
Like 85  37  0

Kovanček Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Kovanček Top 1 ads got 85 likes. Kovanček uses a sentence with the finishing touch title: “Pomanjkanje obraznih mask sili tudi zdravnike v nabavo obraznih mask za večkratno uporabo -”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Kovanček shared 216 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Kovanček should continue to optimize the ad content.

3.Kovanček Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-03-22-2020-03-23  2020-01-07-2020-01-08  2020-01-07-2020-01-07
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Kovanček are successful.

Kovanček Creative Analysis: 

Kovanček placed a Image ad in 2020-03-22-2020-03-23, and got 85 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Kovanček Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Slovenian  Slovenian  Slovenian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Kovanček has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Kovanček Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-22-2020-03-23  2020-01-07-2020-01-08  2020-01-07-2020-01-07
During  2 days  2 days 1 days 
Like  85  37  0
Share  22  15  0
Comment  43  12  0

Advertising effectiveness is a direct manifestation of advertising. Kovanček ‘s Top 1 ad received 85 likes, 22 shares, 43 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Kovanček, helping Kovanček to grasp the ad data more clearly.