Top Ads on Kooler Ice

Kooler Ice Background Introduction:

Kooler Ice is the leader in Ice Vending Industry with over 1200 machines operating throughout the United States, Canada, Australia the Bahamas and Martinique.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Kooler Ice has been advertising and marketing on Facebook for many years. And Kooler Ice has placed 4 of ads on the Facebook platform in the last month. In the past few years,Kooler Ice has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Kooler Ice on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Kooler Ice. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Kooler Ice.


1.Kooler Ice Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Kooler Ice  Kooler Ice  Kooler Ice
Page Categories  Vending Machine Sales & Service  Vending Machine Sales & Service  Vending Machine Sales & Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  N/A  wordpress

Kooler Ice Marketing Objectives Analysis: 

Kooler Ice has been operating in Vending Machine Sales & Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Kooler Ice best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Kooler Ice Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Kooler Ice  Timeline Photos Kooler Ice 
Ad Copy Text  no setting  Who is going fishing this weekend?? #LivintheKoolerLife  FREE Investor's Guide. With over 1,400 machines worldwide, Kooler Ice is the leader in ice vending. ...
Link Description  N/A  Who is going fishing this weekend?? #LivintheKoolerLife  N/A
Website Link
Text Word Count 0  55  158
Like 0  53  0

Kooler Ice Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Kooler Ice Top 1 ads got 0 likes. Kooler Ice uses a sentence with the finishing touch title: “Kooler Ice”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Kooler Ice shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Kooler Ice should continue to optimize the ad content.

3.Kooler Ice Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Carousel
Ad Time   2020-04-14-2020-06-19  2019-04-19-2019-04-23  2019-04-08-2019-04-23
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Kooler Ice are successful.

Kooler Ice Creative Analysis: 

Kooler Ice placed a Carousel ad in 2020-04-14-2020-06-19, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Kooler Ice Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  Danish  English  Danish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Kooler Ice has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Kooler Ice Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-14-2020-06-19  2019-04-19-2019-04-23  2019-04-08-2019-04-23
During  67 days  5 days 16 days 
Like  0  53  0
Share  0  6  0
Comment  0  2  0

Advertising effectiveness is a direct manifestation of advertising. Kooler Ice ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 67 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Kooler Ice, helping Kooler Ice to grasp the ad data more clearly.