Top Ads on Kmall Philippines

Kmall Philippines Background Introduction:

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Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Kmall Philippines has been advertising and marketing on Facebook for many years. And Kmall Philippines has placed 39 of ads on the Facebook platform in the last month. In the past few years,Kmall Philippines has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Kmall Philippines on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Kmall Philippines. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Kmall Philippines.


1.Kmall Philippines Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Kmall Philippines  Kmall Philippines  Kmall Philippines
Page Categories  Shopping Mall  Shopping Mall  Shopping Mall
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  woocommerce  woocommerce

Kmall Philippines Marketing Objectives Analysis: 

Kmall Philippines has been operating in Shopping Mall for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Kmall Philippines best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Kmall Philippines Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Copy Text  Miracle Serum helps sensitive skin Try to soothe your skin with Miracle Serum This serum can manag...  How to Enjoy Jajangmyeon? Just Watch this Video ⠀ Get this  Get K-food at Lowest Price in Kmall Get
Link Description  Soothe your skin with Miracle Serum  How to Enjoy it  You need K-Food, We give K-Food
Website Link
Text Word Count 144  118  75
Like 43  115  203

Kmall Philippines Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Kmall Philippines Top 1 ads got 43 likes. Kmall Philippines uses a sentence with the finishing touch title: “SOMEBYMI MIRACLE SERUM”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Kmall Philippines shared 144 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Kmall Philippines should continue to optimize the ad content.

3.Kmall Philippines Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-06-04-2020-06-10  2020-05-18-2020-06-06  2020-05-25-2020-06-04
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Kmall Philippines are successful.

Kmall Philippines Creative Analysis: 

Kmall Philippines placed a Image ad in 2020-06-04-2020-06-10, and got 43 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Kmall Philippines Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Kmall Philippines has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Kmall Philippines Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-04-2020-06-10  2020-05-18-2020-06-06  2020-05-25-2020-06-04
During  7 days  20 days 11 days 
Like  43  115  203
Share  1  46  22
Comment  0  36  23

Advertising effectiveness is a direct manifestation of advertising. Kmall Philippines ‘s Top 1 ad received 43 likes, 1 shares, 0 comments in just 7 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Kmall Philippines, helping Kmall Philippines to grasp the ad data more clearly.