Top Ads on Kiwi Post

Kiwi Post Background Introduction:

გზავნილები ლონდონიდან საქართველოში სწრაფად და ყველაზე დაბალტარიფიანად.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Kiwi Post has been advertising and marketing on Facebook for many years. And Kiwi Post has placed 10 of ads on the Facebook platform in the last month. In the past few years,Kiwi Post has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Kiwi Post on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Kiwi Post. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Kiwi Post.

BigSpy

1.Kiwi Post Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Kiwi Post  Kiwi Post  Kiwi Post
Page Categories  Post Office  Post Office  Post Office
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Kiwi Post Marketing Objectives Analysis: 

Kiwi Post has been operating in Post Office for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Kiwi Post best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Kiwi Post Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Kiwi Post • კივი ფოსტა  Kiwi Post • კივი ფოსტა Kiwi Post • კივი ფოსტა 
Ad Copy Text  -  -  no setting
Link Description   შეიძინეთ სასურველი ნივთები დიდი ბრიტანეთის ნებისმიერი ონლაინ მაღაზიიდან და არ გამოტოვოთ ფასდაკლებები: www.asos.com - 20%-იანი ფასდაკლება www.prettylittlething.com - 60%-იანი ფასდაკლება www.tedbaker.com - 50%-იანი ფასდაკლება www.karenmillen.com - 40%-იანი ფასდაკლება www.brandalley.co.uk -70%-იანი ფასდაკლება   თუ საზაფხულო გარდერობის განახლება მოგინდა, ესტუმრე ბრიტანულ amazon.co.uk ან ამერიკულ amazon.com-ს და გამოიწერე kiwipost-დან. ✨ დარეგისტრირდი www.kiwipost.ge-ზე და იშოპინგე შეუფერხებლად.   ინგლისსა და ამერიკაში შოპინგი მარტივია Kiwipost-ის დახმარებით.
Website Link  www.tedbaker.com  www.facebook.com  www.facebook.com
CTA      
Text Word Count 636  416  0
Like 31  119  0

Kiwi Post Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Kiwi Post Top 1 ads got 31 likes. Kiwi Post uses a sentence with the finishing touch title: “Kiwi Post • კივი ფოსტა”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Kiwi Post shared 636 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Kiwi Post should continue to optimize the ad content.

3.Kiwi Post Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-16-2020-06-20  2020-06-04-2020-06-09  2020-06-07-2020-06-08
Landing Page Link  https://www.tedbaker.com/  https://www.facebook.com/kiwipost/?refid=28&_ft_=adid.6197411979511:qid.6835696978286756969:mf_story_key.-1816676339288149780:is_sponsored.1:ei.AI@AQITqiXJR1ji8oCbDvVCerSXDAnHO4wuslkkQTGhxLoUQn5mqBJa2osD2GNWNFuQexdsX2d_S7da78cEGtW7twaU:top_level_post_id.1151410491886934:content_owner_id_new.457401257954531:page_id.457401257954531:src.22:photo_id.1151408348553815:story_location.5:story_attachment_style.photo:view_time.1591559552:filter.h_nor:tds_flgs.3:actrs.457401257954531:page_insights.%7B%22457401257954531%22:%7B%22page_id%22:457401257954531,%22page_id_type%22:%22page%22,%22actor_id%22:457401257954531,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1591357272,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B1151410491886934%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:457401257954531,%22page_id%22:457401257954531,%22post_id%22:1151410491886934,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=~-R   https://www.facebook.com/kiwipost/?refid=7&_ft_=adid.6197414275311:qid.6835609030814063321:mf_story_key.8625943718485470211:is_sponsored.1:ei.AI@AQIdweXHf9DBMFuEANqwgTnFwpwagI6ZtqpsClvtk0bo4kHl6Zwv6kIWPP2QZ6tOBoWYUNjSfTcDjpVkjc6Kj16O:top_level_post_id.1151417928552857:content_owner_id_new.457401257954531:page_id.457401257954531:src.22:photo_id.1151416181886365:story_location.5:story_attachment_style.photo:view_time.1591539249:filter.h_nor:tds_flgs.3:actrs.457401257954531:page_insights.%7B%22457401257954531%22:%7B%22page_id%22:457401257954531,%22page_id_type%22:%22page%22,%22actor_id%22:457401257954531,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1591357927,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B1151417928552857%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:457401257954531,%22page_id%22:457401257954531,%22post_id%22:1151417928552857,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Kiwi Post are successful.

Kiwi Post Creative Analysis: 

Kiwi Post placed a Image ad in 2020-06-16-2020-06-20, and got 31 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Kiwi Post Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Georgia  Georgia  N/A
Language  English  Polish  Estonian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Kiwi Post has the best conversion in Georgia, and can advertise more in Georgia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Kiwi Post Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-16-2020-06-20  2020-06-04-2020-06-09  2020-06-07-2020-06-08
During  5 days  6 days 2 days 
Like  31  119  0
Share  5  3  0
Comment  2  3  0

Advertising effectiveness is a direct manifestation of advertising. Kiwi Post ‘s Top 1 ad received 31 likes, 5 shares, 2 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Kiwi Post, helping Kiwi Post to grasp the ad data more clearly.