Top Ads on Kitchen and home club

Kitchen and home club Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Kitchen and home club has been advertising and marketing on Facebook for many years. And Kitchen and home club has placed 40 of ads on the Facebook platform in the last month. In the past few years,Kitchen and home club has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Kitchen and home club on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Kitchen and home club. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Kitchen and home club.

BigSpy

1.Kitchen and home club Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Kitchen and home club  Kitchen and home club  Kitchen and home club
Page Categories  Shopping & Retail  Shopping & Retail  Shopping & Retail
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Kitchen and home club Marketing Objectives Analysis: 

Kitchen and home club has been operating in Shopping & Retail for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Kitchen and home club best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Kitchen and home club Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Акция до конца месяца!  Количество ограничено! Акция до конца месяца 
Ad Copy Text  -  -  Мультиварка Rainberg украсит любую кухню, будет радовать в...
Link Description  N/A  Получил награду "Выбор года" от Украинской ассоциации потребителей  Получил награду "Выбор года" от Украинской ассоциации потребителей
Website Link  rainm3.productsale.top  rainm7.productsale.top  rainm3.productsale.top
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 471  217  337
Like 397  7  19

Kitchen and home club Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Kitchen and home club Top 1 ads got 397 likes. Kitchen and home club uses a sentence with the finishing touch title: “Акция до конца месяца!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Kitchen and home club shared 471 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Kitchen and home club should continue to optimize the ad content.

3.Kitchen and home club Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2019-06-19-2019-12-17  2019-06-23-2019-12-17  2019-06-23-2019-12-17
Landing Page Link  http://rainm3.productsale.top/?utm_source=ra3serg&utm_campaign=aud1_auto_mz_isk_09_06&utm_content=creat1video  http://rainm7.productsale.top/?utm_source=ra7serg&utm_campaign=aud1_auto_mz_isk_25_06&utm_content=creat1photo   http://rainm3.productsale.top/?utm_source=ra3serg&utm_campaign=aud1_auto_mz_isk_25_06&utm_content=creat1photo

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Kitchen and home club are successful.

Kitchen and home club Creative Analysis: 

Kitchen and home club placed a Video ad in 2019-06-19-2019-12-17, and got 397 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Kitchen and home club Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Russian  Russian  Russian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Kitchen and home club has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Kitchen and home club Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-06-19-2019-12-17  2019-06-23-2019-12-17  2019-06-23-2019-12-17
During  182 days  178 days 178 days 
Like  397  7  19
Share  103  0  1
Comment  85  0  3

Advertising effectiveness is a direct manifestation of advertising. Kitchen and home club ‘s Top 1 ad received 397 likes, 103 shares, 85 comments in just 182 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Kitchen and home club, helping Kitchen and home club to grasp the ad data more clearly.