Top Ads on Kingsland University

Kingsland University Background Introduction:

Kingsland University is an award-winning global edutech provider that is accredited by the Southern Association of Schools and Colleges (SACS-CASI).

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Kingsland University has been advertising and marketing on Facebook for many years. And Kingsland University has placed 36 of ads on the Facebook platform in the last month. In the past few years,Kingsland University has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Kingsland University on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Kingsland University. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Kingsland University.


1.Kingsland University Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Kingsland University  Kingsland University  Kingsland University
Page Categories  College & University  College & University  College & University
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  woocommerce  N/A

Kingsland University Marketing Objectives Analysis: 

Kingsland University has been operating in College & University for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Kingsland University best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Kingsland University Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Learn To Fight Cyber Crime  Learn Cyber Security No Up Front Costs Learn Blockchain Development From Home! 
Ad Copy Text  There are so many Cyber Security positions available, companies are begging for people. This is due ...  Employment for Cyber Security Analysts will grow by 33% through 2026, according to the Bureau Of Lab...  Blockchain, what is it, and how does it work? Most people, hear blockchain, and immediately think of...
Link Description  N/A  N/A  At Kingsland, we’re committed to student outcomes; job readiness and job placement are key parts of the Kingsland experience. Our blockchain courses enable students to future-proof their skills and make a global impact.
Website Link
Text Word Count 899  752  1389
Like 15  419  607

Kingsland University Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Kingsland University Top 1 ads got 15 likes. Kingsland University uses a sentence with the finishing touch title: “Learn To Fight Cyber Crime”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Kingsland University shared 899 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Kingsland University should continue to optimize the ad content.

3.Kingsland University Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Image
Ad Time   2020-05-13-2020-06-18  2020-03-03-2020-06-07  2020-03-05-2020-05-31
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Kingsland University are successful.

Kingsland University Creative Analysis: 

Kingsland University placed a Video ad in 2020-05-13-2020-06-18, and got 15 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Kingsland University Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States,India,Jamaica  India  N/A
Language  English  English  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Kingsland University has the best conversion in United States,India,Jamaica, and can advertise more in United States,India,Jamaica in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Kingsland University Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-13-2020-06-18  2020-03-03-2020-06-07  2020-03-05-2020-05-31
During  37 days  97 days 88 days 
Like  15  419  607
Share  6  136  137
Comment  2  41  73

Advertising effectiveness is a direct manifestation of advertising. Kingsland University ‘s Top 1 ad received 15 likes, 6 shares, 2 comments in just 37 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Kingsland University, helping Kingsland University to grasp the ad data more clearly.