Top Ads on Kia Motors Deutschland

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Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Kia Motors Deutschland has been advertising and marketing on Facebook for many years. And Kia Motors Deutschland has placed 71 of ads on the Facebook platform in the last month. In the past few years,Kia Motors Deutschland has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Kia Motors Deutschland on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Kia Motors Deutschland. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Kia Motors Deutschland.

BigSpy

1.Kia Motors Deutschland Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Kia Motors Deutschland  Kia Motors Deutschland  Kia Motors Deutschland
Page Categories  Cars  Cars  Cars
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Kia Motors Deutschland Marketing Objectives Analysis: 

Kia Motors Deutschland has been operating in Cars for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Kia Motors Deutschland best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Kia Motors Deutschland Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Der Kia Sportage.  Kia XCeed kennenlernen. Der Kia Stonic. 
Ad Copy Text  So geht Fahrspaß: Der Kia Sportage VISION. Nur 21.390 €¹ mit 4.500 €² Kundenvorteil. Teste ih...  Ob der Kia XCeed in dein Leben passt? Überleg nicht lange, sondern teste ihn einfach selbst. Jetzt ...  Du hast ein Ziel? Der Kia Stonic bringt dich hin. In 23 Farbvarianten, mit Live-Navigation und smart...
Link Description  Jetzt Probefahrt buchen.  Jetzt Probefahrt buchen.  Probefahrt buchen.
Website Link  www.kia.com  www.kia.com  www.kia.com
CTA  BOOK_TRAVEL  BOOK_TRAVEL  LEARN_MORE
Text Word Count 1266  570  1144
Like 1177  854  760

Kia Motors Deutschland Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Kia Motors Deutschland Top 1 ads got 1177 likes. Kia Motors Deutschland uses a sentence with the finishing touch title: “Der Kia Sportage.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Kia Motors Deutschland shared 1266 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Kia Motors Deutschland should continue to optimize the ad content.

3.Kia Motors Deutschland Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-25-2020-06-11  2020-05-11-2020-05-31  2020-04-26-2020-05-23
Landing Page Link  https://www.kia.com/de/specials/sportage-performance/?cmpid=soc%7Csportage_ql_pe%7Cfacebook%7Cuser_profile%7Cbanner%7Cpaid  https://www.kia.com/de/specials/dmp/xceed/?cmpid=soc%7Cbaseline_ceed-cd-family%7Cfacebook%7Cuser_profile%7Cbanner%7Cpaid   https://www.kia.com/de/specials/stonic-performance/?cmpid=soc%7Cbaseline_yb-cuv%7Cfacebook%7Cuser_profile%7Cbanner%7Cpaid

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Kia Motors Deutschland are successful.

Kia Motors Deutschland Creative Analysis: 

Kia Motors Deutschland placed a Image ad in 2020-05-25-2020-06-11, and got 1177 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Kia Motors Deutschland Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Germany  N/A
Language  German  German  German

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Kia Motors Deutschland has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Kia Motors Deutschland Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-25-2020-06-11  2020-05-11-2020-05-31  2020-04-26-2020-05-23
During  18 days  21 days 28 days 
Like  1177  854  760
Share  76  52  39
Comment  93  66  24

Advertising effectiveness is a direct manifestation of advertising. Kia Motors Deutschland ‘s Top 1 ad received 1177 likes, 76 shares, 93 comments in just 18 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Kia Motors Deutschland, helping Kia Motors Deutschland to grasp the ad data more clearly.