Top Ads on KhelPlay Rummy

KhelPlay Rummy Background Introduction:

KhelPlay Rummy is the best trusted & one of the top most rummy portals in India, offering varieties of rummy games & tournaments to users both online & mobile app.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

KhelPlay Rummy has been advertising and marketing on Facebook for many years. And KhelPlay Rummy has placed 52 of ads on the Facebook platform in the last month. In the past few years,KhelPlay Rummy has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for KhelPlay Rummy on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for KhelPlay Rummy. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from KhelPlay Rummy.

BigSpy

1.KhelPlay Rummy Top 3 Ads Basic Understanding

   top1  top2  top3
Name  KhelPlay Rummy  KhelPlay Rummy  KhelPlay Rummy
Page Categories  Games/Toys  Games/Toys  Games/Toys
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

KhelPlay Rummy Marketing Objectives Analysis: 

KhelPlay Rummy has been operating in Games/Toys for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. KhelPlay Rummy best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.KhelPlay Rummy Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  India's Local Rummy App  Get ₹2020 Welcome Bonus Register & Play Rummy Online 
Ad Copy Text  Be a Proud Indian & Play Rummy on 100% Indian Rummy Platform at KhelPlay Rummy! ✅100% Swadeshi Ru...  Love Playing Rummy? Get ₹2020 Welcome Bonus On First Deposit.???? ✅Use Code: KHEL2020  Get ₹1500* Bonus on your 1st deposit at @KhelPlay Rummy Now! Play Online Rummy & Win Real Cash Any...
Link Description  We are 100% Indian Online Rummy Platform With no FDI, our platform is a perfect ambassador for Vocal for Local campaign. Play Swadesi Rummy only on Khelplay Rummy. Download NOW!  Limited Time Offer  Play Rummy Win Real Cash.
Website Link  www.khelplayrummy.com  www.khelplayrummy.com  www.khelplayrummy.com
CTA  PLAY_GAME  GET_OFFER  SIGN_UP
Text Word Count 134  89  114
Like 62770  17609  160345

KhelPlay Rummy Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. KhelPlay Rummy Top 1 ads got 62770 likes. KhelPlay Rummy uses a sentence with the finishing touch title: “India's Local Rummy App”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. KhelPlay Rummy shared 134 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is PLAY_GAME.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. KhelPlay Rummy should continue to optimize the ad content.

3.KhelPlay Rummy Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-04-2020-06-20  2020-03-10-2020-06-18  2019-11-19-2020-06-18
Landing Page Link  https://www.khelplayrummy.com/vocalforlocal?data=WldEBEPCuYVC9tlZ8B0gGg%3D%3D/&utm_source=facebook&utm_medium=cpc&utm_term=Facebook-Swadeshi-Rummy-AP&utm_content=Facebook-Swadeshi-Rummy&utm_campaign=Engagement-Campaigns&utm_placement=Facebook_Mobile_Feed&utm_campaign_id=6140893312699&utm_adset_id=6184928285099&utm_ad_id=6184928284899&fbclid=IwAR0ajlgtfu-dIQ-Q4mPFMLVy9GLqxeWRG1afbimbpdB0Vy5_hRyIM92xbPo  https://www.khelplayrummy.com/2020-welcome-bonus-fb?data=jE90d7msDovX_UC6mgQEzQ%3D%3D/&utm_source=facebook&utm_medium=cpc&utm_term=FB+lifetime-Mar_Apr_May-2020-C1&utm_content=Facebook-2020-WB-Neon-Auto&utm_campaign=Duplicate-Performing-Campaigns&utm_placement=Facebook_Mobile_Feed&utm_campaign_id=23844153213310018&utm_adset_id=23844753569880018&utm_ad_id=23844753569840018&fbclid=IwAR11VudQZrd7FkGJJOTdzXHnKTPeYWY0GFJfNL2RH4GUb2W90ECd95hCRtM   https://www.khelplayrummy.com/welcome-bonus-1500-kajal?data=f_qEVpb-6weHL0BfCFmCng%3D%3D/&utm_source=facebook&utm_medium=cpc&utm_term=Life-Time-Ftd-Lal-Campaign-Maharashtra&utm_content=Facebook-1500-WB-KAJAL&utm_campaign=Life-Time-Ftd-Lal-Campaign_Unique-FTD&utm_placement=Facebook_Mobile_Feed&utm_campaign_id=6140428153099&utm_adset_id=6140428152499&utm_ad_id=6140428147899&fbclid=IwAR0E1s4YIt6uU8oiQ4vfAagSNG-9MO95AzyapelVr2IzyI0fsWPJ-%5C-%5CMVlkM

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by KhelPlay Rummy are successful.

KhelPlay Rummy Creative Analysis: 

KhelPlay Rummy placed a Image ad in 2020-06-04-2020-06-20, and got 62770 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.KhelPlay Rummy Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  India  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

KhelPlay Rummy has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.KhelPlay Rummy Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-04-2020-06-20  2020-03-10-2020-06-18  2019-11-19-2020-06-18
During  17 days  101 days 213 days 
Like  62770  17609  160345
Share  96  40  60
Comment  120  433  358

Advertising effectiveness is a direct manifestation of advertising. KhelPlay Rummy ‘s Top 1 ad received 62770 likes, 96 shares, 120 comments in just 17 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for KhelPlay Rummy, helping KhelPlay Rummy to grasp the ad data more clearly.