Top Ads on Kharkiv School of Architecture

Kharkiv School of Architecture Background Introduction:

Харківська школа архітектури — перший незалежний архітектурний ВНЗ в Україні, головна задача якого — навчити студентів змінювати світ.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Kharkiv School of Architecture has been advertising and marketing on Facebook for many years. And Kharkiv School of Architecture has placed 9 of ads on the Facebook platform in the last month. In the past few years,Kharkiv School of Architecture has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Kharkiv School of Architecture on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Kharkiv School of Architecture. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Kharkiv School of Architecture.

BigSpy

1.Kharkiv School of Architecture Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Kharkiv School of Architecture  Kharkiv School of Architecture  Kharkiv School of Architecture
Page Categories  Campus Building  Campus Building  Campus Building
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  N/A

Kharkiv School of Architecture Marketing Objectives Analysis: 

Kharkiv School of Architecture has been operating in Campus Building for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Kharkiv School of Architecture best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Kharkiv School of Architecture Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  МАГІСТРАТУРА ХША  НОВА АРХІТЕКТУРНА ОСВІТА День відкритих дверей в ХША 
Ad Copy Text  Стань лідером професії — вступай на програму магістра...  ХША — це новий підхід до викладання та вивчення архіте...  -
Link Description  Знижка 50% на навчання 2020 року  N/A  https://forms.gle/NyfghZwuwDxgdpm48
Website Link  kharkiv.school  kharkiv.school  forms.gle
CTA  LEARN_MORE  LEARN_MORE  BUY_TICKETS
Text Word Count 121  245  615
Like 14  2  9

Kharkiv School of Architecture Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Kharkiv School of Architecture Top 1 ads got 14 likes. Kharkiv School of Architecture uses a sentence with the finishing touch title: “МАГІСТРАТУРА ХША”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Kharkiv School of Architecture shared 121 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Kharkiv School of Architecture should continue to optimize the ad content.

3.Kharkiv School of Architecture Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Image
Ad Time   2020-05-28-2020-06-21  2020-04-15-2020-04-15  2020-01-12-2020-01-30
Landing Page Link  https://kharkiv.school/masters/?utm_source=fb&utm_medium=gif&utm_campaign=manew  https://kharkiv.school/bachelor/?utm_source=fb&utm_medium=cpc&utm_campaign=BA   https://forms.gle/NyfghZwuwDxgdpm48?fbclid=IwAR1Qz1nZCfOeU0Q_gw2cfCP5W_4nuO4sWTC_URaUzchkJ_EnOHc4WnCQlIM

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Kharkiv School of Architecture are successful.

Kharkiv School of Architecture Creative Analysis: 

Kharkiv School of Architecture placed a Video ad in 2020-05-28-2020-06-21, and got 14 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Kharkiv School of Architecture Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Jordan  N/A  N/A
Language  Ukrainian  Russian  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Kharkiv School of Architecture has the best conversion in Jordan, and can advertise more in Jordan in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Kharkiv School of Architecture Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-28-2020-06-21  2020-04-15-2020-04-15  2020-01-12-2020-01-30
During  25 days  1 days 19 days 
Like  14  2  9
Share  3  0  1
Comment  1  0  0

Advertising effectiveness is a direct manifestation of advertising. Kharkiv School of Architecture ‘s Top 1 ad received 14 likes, 3 shares, 1 comments in just 25 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Kharkiv School of Architecture, helping Kharkiv School of Architecture to grasp the ad data more clearly.