Top Ads on Kenzie Academy

Kenzie Academy Background Introduction:

Tackling a major opportunities gap in America: fast-growing technology companies concentrated in expensive coastal cities struggling to hire tech talent.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Kenzie Academy has been advertising and marketing on Facebook for many years. And Kenzie Academy has placed 94 of ads on the Facebook platform in the last month. In the past few years,Kenzie Academy has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Kenzie Academy on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Kenzie Academy. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Kenzie Academy.


1.Kenzie Academy Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Kenzie Academy  Kenzie Academy  Kenzie Academy
Page Categories  College & University  College & University  College & University
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Kenzie Academy Marketing Objectives Analysis: 

Kenzie Academy has been operating in College & University for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Kenzie Academy best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Kenzie Academy Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  UX Design Program  Kenzie Academy - Online Programs Kenzie Academy - Online Programs 
Ad Copy Text  A career in tech is always an option if you're interested in improving your life. Start online for $...  Save your money, invest your time. Kenzie Academy will give you the skills to pursue a career in tec...  Save your money, invest your time. Kenzie Academy will give you the skills to pursue a career in tec...
Link Description  Kenzie is pioneering the future of education with programs designed with everyone in mind.  Kenzie Academy online programs in UX and software engineering.  Kenzie Academy online programs in UX and software engineering.
Website Link
Text Word Count 159  174  174
Like 23  19  45

Kenzie Academy Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Kenzie Academy Top 1 ads got 23 likes. Kenzie Academy uses a sentence with the finishing touch title: “UX Design Program”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Kenzie Academy shared 159 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Kenzie Academy should continue to optimize the ad content.

3.Kenzie Academy Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-04-28-2020-06-20  2020-05-14-2020-06-20  2020-05-14-2020-06-20
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Kenzie Academy are successful.

Kenzie Academy Creative Analysis: 

Kenzie Academy placed a Image ad in 2020-04-28-2020-06-20, and got 23 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Kenzie Academy Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States,Vietnam  Czech,Yemen,Sweden...  India,Nepal,United States...
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Kenzie Academy has the best conversion in United States,Vietnam, and can advertise more in United States,Vietnam in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Kenzie Academy Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-28-2020-06-20  2020-05-14-2020-06-20  2020-05-14-2020-06-20
During  54 days  38 days 38 days 
Like  23  19  45
Share  2  7  8
Comment  0  3  2

Advertising effectiveness is a direct manifestation of advertising. Kenzie Academy ‘s Top 1 ad received 23 likes, 2 shares, 0 comments in just 54 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Kenzie Academy, helping Kenzie Academy to grasp the ad data more clearly.