Top Ads on Kawasaki Heavy Industries, Ltd.

Kawasaki Heavy Industries, Ltd. Background Introduction:

Official Facebook Page of Kawasaki group ■Kawasaki group Social Media guidelines http://global.kawasaki.com/en/socialguidelines/

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Kawasaki Heavy Industries, Ltd. has been advertising and marketing on Facebook for many years. And Kawasaki Heavy Industries, Ltd. has placed 55 of ads on the Facebook platform in the last month. In the past few years,Kawasaki Heavy Industries, Ltd. has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Kawasaki Heavy Industries, Ltd. on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Kawasaki Heavy Industries, Ltd.. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Kawasaki Heavy Industries, Ltd..

BigSpy

1.Kawasaki Heavy Industries, Ltd. Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Kawasaki Heavy Industries, Ltd.  Kawasaki Heavy Industries, Ltd.  Kawasaki Heavy Industries, Ltd.
Page Categories  Commercial & Industrial  Commercial & Industrial  Commercial & Industrial
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Kawasaki Heavy Industries, Ltd. Marketing Objectives Analysis: 

Kawasaki Heavy Industries, Ltd. has been operating in Commercial & Industrial for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Kawasaki Heavy Industries, Ltd. best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Kawasaki Heavy Industries, Ltd. Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Kawasaki Heavy  Kawasaki Heavy Kawasaki Heavy 
Ad Copy Text  Like us for exciting content, from behind the scenes coverage of beautiful machinery, to the latest ...  Like us for exciting content, from behind the scenes coverage of beautiful machinery, to the latest ...  Like us for exciting content, from behind the scenes coverage of beautiful machinery, to the latest ...
Link Description  Official Facebook Page of Kawasaki group ■Kawasaki group Social Media guidelines http://global.kawasaki.com/en/socialguidelines/  Official Facebook Page of Kawasaki group ■Kawasaki group Social Media guidelines http://global.kawasaki.com/en/socialguidelines/  Official Facebook Page of Kawasaki group ■Kawasaki group Social Media guidelines http://global.kawasaki.com/en/socialguidelines/
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA  LIKE_PAGE  LIKE_PAGE  LIKE_PAGE
Text Word Count 133  133  133
Like 8144  3161  6319

Kawasaki Heavy Industries, Ltd. Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Kawasaki Heavy Industries, Ltd. Top 1 ads got 8144 likes. Kawasaki Heavy Industries, Ltd. uses a sentence with the finishing touch title: “Kawasaki Heavy”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Kawasaki Heavy Industries, Ltd. shared 133 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LIKE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Kawasaki Heavy Industries, Ltd. should continue to optimize the ad content.

3.Kawasaki Heavy Industries, Ltd. Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-03-31-2020-06-17  2020-04-14-2020-06-17  2020-04-06-2020-06-16
Landing Page Link  https://www.facebook.com/1597295260297184/posts/3541233612569996/  https://www.facebook.com/global.kawasaki/   https://www.facebook.com/global.kawasaki/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Kawasaki Heavy Industries, Ltd. are successful.

Kawasaki Heavy Industries, Ltd. Creative Analysis: 

Kawasaki Heavy Industries, Ltd. placed a Image ad in 2020-03-31-2020-06-17, and got 8144 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Kawasaki Heavy Industries, Ltd. Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Pakistan,Oman,United Arab Emirates  United Arab Emirates,Pakistan,Algeria  Philippines,Pakistan,United Arab Emirates...
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Kawasaki Heavy Industries, Ltd. has the best conversion in Pakistan,Oman,United Arab Emirates, and can advertise more in Pakistan,Oman,United Arab Emirates in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Kawasaki Heavy Industries, Ltd. Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-31-2020-06-17  2020-04-14-2020-06-17  2020-04-06-2020-06-16
During  66 days  65 days 72 days 
Like  8144  3161  6319
Share  17  15  40
Comment  17  14  35

Advertising effectiveness is a direct manifestation of advertising. Kawasaki Heavy Industries, Ltd. ‘s Top 1 ad received 8144 likes, 17 shares, 17 comments in just 66 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Kawasaki Heavy Industries, Ltd., helping Kawasaki Heavy Industries, Ltd. to grasp the ad data more clearly.