Top Ads on Kaufland Česká republika

Kaufland Česká republika Background Introduction:

Impresum a ujednání o ochraně osobních údaje najdete na: http://kauf.land/ochrana-osobnich-udaju Na Vaše podněty jsme zde připraveni reagovat v pracovní dny od 8:00 do 17:00 hodin.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Kaufland Česká republika has been advertising and marketing on Facebook for many years. And Kaufland Česká republika has placed 88 of ads on the Facebook platform in the last month. In the past few years,Kaufland Česká republika has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Kaufland Česká republika on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Kaufland Česká republika. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Kaufland Česká republika.

BigSpy

1.Kaufland Česká republika Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Kaufland Česká republika  Kaufland Česká republika  Kaufland Česká republika
Page Categories  Grocery Store  Grocery Store  Grocery Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Kaufland Česká republika Marketing Objectives Analysis: 

Kaufland Česká republika has been operating in Grocery Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Kaufland Česká republika best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Kaufland Česká republika Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Vybrali jsme pro vás:  Kaufland Rakovník Vybrali jsme pro vás: 
Ad Copy Text  Prohlédněte si akční nabídku zboží pro tento týden.  Navštivte naši novou prodejnu v Rakovníku a využijte i tyto skvělé ceny.  Prohlédněte si akční nabídku zboží pro tento týden.
Link Description  N/A  N/A  N/A
Website Link  www.facebook.com  www.kaufland.cz  www.facebook.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 59  78  59
Like 181  7  235

Kaufland Česká republika Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Kaufland Česká republika Top 1 ads got 181 likes. Kaufland Česká republika uses a sentence with the finishing touch title: “Vybrali jsme pro vás:”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Kaufland Česká republika shared 59 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Kaufland Česká republika should continue to optimize the ad content.

3.Kaufland Česká republika Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Image
Ad Time   2020-06-11-2020-06-19  2020-06-10-2020-06-15  2020-06-07-2020-06-14
Landing Page Link  https://www.facebook.com/376809572404232/posts/3078382522246910/  https://www.kaufland.cz/servis/prodejna.storeName=CZ3750.html?fbclid=IwAR2JNGu_NSB5Uodkfilu6okXj2CH5zAQp2gAtR9cZMHOvt6-LQ4u-dRBojw   https://www.facebook.com/KauflandCeskaRepublika/?_sref_=3066393226779173&refid=7&_ft_=adid.23844691546900069:qid.6838254929678961550:mf_story_key.192560332295738601:is_sponsored.1:ei.AI@AQIiB0SrmXNYx_2iPD3h3XNzzorJH_801XwJEXPZZZwhJwio3iqnXyh-_VEQTKJLFCNG-YJORpc2SerjHWxRJ0qs:top_level_post_id.3066393223445840:content_owner_id_new.376809572404232:call_to_action_type.LEARN_MORE:page_id.376809572404232:src.22:story_location.5:story_attachment_style.rich_media_collection:view_time.1592155296:filter.h_nor:tds_flgs.3:actrs.376809572404232:page_insights.%7B%22376809572404232%22:%7B%22page_id%22:376809572404232,%22page_id_type%22:%22page%22,%22actor_id%22:376809572404232,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1591566158,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B3066393223445840%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:376809572404232,%22page_id%22:376809572404232,%22post_id%22:3066393223445840,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=Cl-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Kaufland Česká republika are successful.

Kaufland Česká republika Creative Analysis: 

Kaufland Česká republika placed a Image ad in 2020-06-11-2020-06-19, and got 181 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Kaufland Česká republika Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Netherlands  Czech,Azerbaijan  Czech,Netherlands
Language  Czech  Czech  Czech

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Kaufland Česká republika has the best conversion in Netherlands, and can advertise more in Netherlands in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Kaufland Česká republika Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-11-2020-06-19  2020-06-10-2020-06-15  2020-06-07-2020-06-14
During  9 days  6 days 8 days 
Like  181  7  235
Share  18  1  21
Comment  2  0  16

Advertising effectiveness is a direct manifestation of advertising. Kaufland Česká republika ‘s Top 1 ad received 181 likes, 18 shares, 2 comments in just 9 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Kaufland Česká republika, helping Kaufland Česká republika to grasp the ad data more clearly.