Top Ads on Kattegattleden - bicycle route 1

Kattegattleden - bicycle route 1 Background Introduction:

Kattegattleden är den havsnära cykelleden mellan Helsingborg och Göteborg. Det är Sveriges första nationella turistcykelled och har därför nr 1. // Kattegattleden is the cycle path close to the sea between Helsingborg and Gothenburg.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Kattegattleden - bicycle route 1 has been advertising and marketing on Facebook for many years. And Kattegattleden - bicycle route 1 has placed 6 of ads on the Facebook platform in the last month. In the past few years,Kattegattleden - bicycle route 1 has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Kattegattleden - bicycle route 1 on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Kattegattleden - bicycle route 1. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Kattegattleden - bicycle route 1.

BigSpy

1.Kattegattleden - bicycle route 1 Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Kattegattleden - bicycle route 1  Kattegattleden - bicycle route 1  Kattegattleden - bicycle route 1
Page Categories  Bike Trail  Bike Trail  Bike Trail
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Kattegattleden - bicycle route 1 Marketing Objectives Analysis: 

Kattegattleden - bicycle route 1 has been operating in Bike Trail for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Kattegattleden - bicycle route 1 best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Kattegattleden - bicycle route 1 Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Kattegattleden - bicycle route 1  Kattegattleden - bicycle route 1 Smaka på Kattegattleden 25–26 maj 
Ad Copy Text  Gillar du att cykla längs kusten och samtidigt uppleva livets goda? Missa inte premiärhelgen i vå...  Missa inte premiärhelgen för Smaka på Kattegattleden då gårdsbutiker, caféer och småskaliga m...  Gillar du att cykla längs kusten och samtidigt uppleva livets goda? Missa inte premiärhelgen i vå...
Link Description  N/A  N/A  N/A
Website Link  www.facebook.com  www.facebook.com  smakapakattegattleden.se
CTA  EVENT_RSVP  EVENT_RSVP  BOOK_TRAVEL
Text Word Count 241  181  241
Like 159  46  0

Kattegattleden - bicycle route 1 Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Kattegattleden - bicycle route 1 Top 1 ads got 159 likes. Kattegattleden - bicycle route 1 uses a sentence with the finishing touch title: “Kattegattleden - bicycle route 1”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Kattegattleden - bicycle route 1 shared 241 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is EVENT_RSVP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Kattegattleden - bicycle route 1 should continue to optimize the ad content.

3.Kattegattleden - bicycle route 1 Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Carousel
Ad Time   2019-04-07-2019-04-22  2019-04-07-2019-04-22  2019-04-07-2019-04-22
Landing Page Link  https://www.facebook.com/kattegattleden1/videos/279083759675315/  https://www.facebook.com/kattegattleden1/videos/788137421554594/   https://www.smakapakattegattleden.se/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Kattegattleden - bicycle route 1 are successful.

Kattegattleden - bicycle route 1 Creative Analysis: 

Kattegattleden - bicycle route 1 placed a Video ad in 2019-04-07-2019-04-22, and got 159 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Kattegattleden - bicycle route 1 Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Sweden  Sweden  Sweden
Language  English  English  Swedish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Kattegattleden - bicycle route 1 has the best conversion in Sweden, and can advertise more in Sweden in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Kattegattleden - bicycle route 1 Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-07-2019-04-22  2019-04-07-2019-04-22  2019-04-07-2019-04-22
During  16 days  16 days 16 days 
Like  159  46  0
Share  15  5  0
Comment  4  2  0

Advertising effectiveness is a direct manifestation of advertising. Kattegattleden - bicycle route 1 ‘s Top 1 ad received 159 likes, 15 shares, 4 comments in just 16 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Kattegattleden - bicycle route 1, helping Kattegattleden - bicycle route 1 to grasp the ad data more clearly.