Top Ads on Kantar Emor

Kantar Emor Background Introduction:

Tere tulemast Kantar Emori lehele! Jagame siin Emori uudiseid, uuringute tulemusi, Emori ekspertide arvamuslugusid, aga ka uuringus osalemise kutseid

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Kantar Emor has been advertising and marketing on Facebook for many years. And Kantar Emor has placed 57 of ads on the Facebook platform in the last month. In the past few years,Kantar Emor has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Kantar Emor on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Kantar Emor. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Kantar Emor.

BigSpy

1.Kantar Emor Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Kantar Emor  Kantar Emor  Kantar Emor
Page Categories  Consulting Agency  Consulting Agency  Consulting Agency
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Kantar Emor Marketing Objectives Analysis: 

Kantar Emor has been operating in Consulting Agency for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Kantar Emor best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Kantar Emor Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Osalege e-poodide teemalises uuringus!  Вы стали или скоро станете папой в период 01.01-30.06 этого года? Kas olete saanud või saamas isaks selle aasta 1. jaanuari kuni 30. juuni vahemikus? 
Ad Copy Text  Kutsume Teid avaldama arvamust e-poodide, nende tuntuse ning ostukogemuse kohta! Kõikide osalejate ...  Приглашаем новоиспеченных и будущих отцов, у которых р...  Kutsume uuringus osalema värskeid ja tulevasi isasid, kelle laps on sündinud või sündimas ajavah...
Link Description  N/A  N/A  N/A
Website Link  interviewing.nfieldmr.com  interviewing.nfieldmr.com  interviewing.nfieldmr.com
CTA  WATCH_MORE  WATCH_MORE  LEARN_MORE
Text Word Count 190  438  267
Like 1  8  0

Kantar Emor Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Kantar Emor Top 1 ads got 1 likes. Kantar Emor uses a sentence with the finishing touch title: “Osalege e-poodide teemalises uuringus!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Kantar Emor shared 190 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is WATCH_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Kantar Emor should continue to optimize the ad content.

3.Kantar Emor Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-08-2020-06-10  2020-04-19-2020-06-09  2020-04-19-2020-06-09
Landing Page Link  https://interviewing-l1.nfieldmr.com/Interview/1d1fa210-eb6e-45e7-ad34-d3264aab1749/wvWMAykciLaydf7lNk8c/7e0f43bf-beed-46a2-a711-d4ec0869a51e  https://interviewing-l1.nfieldmr.com/Interview/1d1fa210-eb6e-45e7-ad34-d3264aab1749/1DdbPu4D2MLxE65RVNCK/85b1619d-d81e-49d2-ab67-8989b1f47701?fbclid=IwAR3phoI2FJzG3DpdNlK7GmgBqJLS_Or-_KtmjVaOkpAAFofWzHYtLplIqWY   https://interviewing-l1.nfieldmr.com/Interview/1d1fa210-eb6e-45e7-ad34-d3264aab1749/1DdbPu4D2MLxE65RVNCK/a70ac281-8fe9-44d2-9d99-6af93e513b3a

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Kantar Emor are successful.

Kantar Emor Creative Analysis: 

Kantar Emor placed a Image ad in 2020-06-08-2020-06-10, and got 1 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Kantar Emor Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Estonia  Estonia  N/A
Language  Estonian  Russian  Estonian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Kantar Emor has the best conversion in Estonia, and can advertise more in Estonia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Kantar Emor Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-08-2020-06-10  2020-04-19-2020-06-09  2020-04-19-2020-06-09
During  3 days  52 days 52 days 
Like  1  8  0
Share  1  1  4
Comment  1  1  4

Advertising effectiveness is a direct manifestation of advertising. Kantar Emor ‘s Top 1 ad received 1 likes, 1 shares, 1 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Kantar Emor, helping Kantar Emor to grasp the ad data more clearly.