Top Ads on Just Eat DK

Just Eat DK Background Introduction:

Bestil online: Just Eat er Danmarks største leverandør af take away. Bestil din mad online hos os.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Just Eat DK has been advertising and marketing on Facebook for many years. And Just Eat DK has placed 65 of ads on the Facebook platform in the last month. In the past few years,Just Eat DK has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Just Eat DK on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Just Eat DK. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Just Eat DK.


1.Just Eat DK Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Just Eat DK  Just Eat DK  Just Eat DK
Page Categories  Restaurant  Restaurant  Restaurant
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Just Eat DK Marketing Objectives Analysis: 

Just Eat DK has been operating in Restaurant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Just Eat DK best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Just Eat DK Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Order while it’s hot  Just Eat DK Spis som en Double-G 
Ad Copy Text  Straight outta’ Copenhagen  Er I sultne? Vi kører den hjem doggystyle #VarDerNogenDerSagdeJustEat  Mo' mozzarella mo' problems
Link Description  N/A  N/A  N/A
Website Link
Text Word Count 29  70  27
Like 14  27  3

Just Eat DK Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Just Eat DK Top 1 ads got 14 likes. Just Eat DK uses a sentence with the finishing touch title: “Order while it’s hot”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Just Eat DK shared 29 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Just Eat DK should continue to optimize the ad content.

3.Just Eat DK Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-06-02-2020-06-19  2020-06-02-2020-06-18  2020-06-02-2020-06-17
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Just Eat DK are successful.

Just Eat DK Creative Analysis: 

Just Eat DK placed a Video ad in 2020-06-02-2020-06-19, and got 14 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Just Eat DK Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Denmark  Lithuania,Denmark  Denmark
Language  English  English  Norwegian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Just Eat DK has the best conversion in Denmark, and can advertise more in Denmark in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Just Eat DK Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-02-2020-06-19  2020-06-02-2020-06-18  2020-06-02-2020-06-17
During  18 days  17 days 16 days 
Like  14  27  3
Share  0  0  0
Comment  5  11  0

Advertising effectiveness is a direct manifestation of advertising. Just Eat DK ‘s Top 1 ad received 14 likes, 0 shares, 5 comments in just 18 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Just Eat DK, helping Just Eat DK to grasp the ad data more clearly.