Top Ads on Joybird
Joybird Background Introduction:
We specialize in high-quality, customizable furniture for the mid century modern fan. https://joybird.com
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
Joybird has been advertising and marketing on Facebook for many years. And Joybird has placed 121 of ads on the Facebook platform in the last month. In the past few years,Joybird has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for Joybird on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Joybird. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Joybird.
1.Joybird Top 3 Ads Basic Understanding
Joybird Marketing Objectives Analysis:
Joybird has been operating in Furniture for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Joybird best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.Joybird Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||up to 30% off Aina Rug||Joybird||N/A|
|Ad Copy Text||YAY! We just cut prices on EVERYTHING including this stylish Aina Rug, don't miss out! â 0% AP...||SALE SALE SALE! We just cut prices on everything including this stylish Aina Rug, don't miss out!||YAY! We just cut prices on EVERYTHING including this stylish Aggy Rug, don't miss out! ✅ 0% APR f...|
|Link Description||hurry, sale ends soon!||Joybird offers high-quality, responsibly sourced furniture meant to last a lifetime. Our goal is to change the way you buy furniture online, providing customized options to match your tastes. Browse furniture in styles from mid century to traditional, plus modern home decor to fill any space||hurry, sale ends soon!|
|Text Word Count||173||100||164|
Joybird Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. Joybird Top 1 ads got 1 likes. Joybird uses a sentence with the finishing touch title: “up to 30% off Aina Rug”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. Joybird shared 173 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Joybird should continue to optimize the ad content.
3.Joybird Top 3 Ads Creative Selection
|Landing Page Link||https://joybird.com/outdoor-loveseats/venice-outdoor-loveseats/?utm_source=facebook&utm_medium=cpc&utm_content=venice-outdoor-loveseat&utm_campaign=facebook_product_ads&fbclid=IwAR22bTGkuSF774Y3zPEbu8_rvgrWF2ke7fS6QQ3da6FkzEyYbEMxW3L7ZMc||https://joybird.com/?utm_source=facebook&utm_medium=cpc&utm_campaign=2020+ACQ+evg+(NEW)+%7C+dpa+%7C+ROAS+goal+%7C+CBO&utm_term=broad+%7C+28%2B+%7C+all+but+chairs+%2B+benches+%2B+ottomans&utm_content=carousel+%7C+slideshow+-+sale+%F0%9F%91%8F+-+promo+evergreen+up+to+30%25||https://joybird.com/?utm_source=facebook&utm_medium=cpc&utm_campaign=2020+ACQ+evg+(NEW)+%7C+conv.+%7C+purchase+goal+%7C+CBO&utm_term=10%25+LAL+JBBV2+25%2B+%7C+DFAC+-+promo+up+to+30%25&utm_content=dfac+%7C+dv+-+price+cut|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Joybird are successful.
Joybird Creative Analysis:
Joybird placed a Carousel ad in 2020-05-02-2020-06-18, and got 1 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.Joybird Top 3 Ads Audience Analysis:
|Country||United States||United States||N/A|
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
Joybird has the best conversion in United States, and can advertise more in United States in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.Joybird Top 3 Ads Performance Display
|During||48 days||47 days||45 days|
Advertising effectiveness is a direct manifestation of advertising. Joybird ‘s Top 1 ad received 1 likes, 6 shares, 0 comments in just 48 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Joybird, helping Joybird to grasp the ad data more clearly.