Top Ads on Journeer

Journeer Background Introduction:

Doing what you like is freedom, Liking what you do is happiness. Journeer, a connector between you and nature, is an online pro-store for providing professional and unique design of outdoor recreational equipment, tools, backpacks for outdoor enthusiasts

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Journeer has been advertising and marketing on Facebook for many years. And Journeer has placed 54 of ads on the Facebook platform in the last month. In the past few years,Journeer has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Journeer on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Journeer. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Journeer.

BigSpy

1.Journeer Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Journeer  Journeer  Journeer
Page Categories  E-commerce Website  E-commerce Website  E-commerce Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Journeer Marketing Objectives Analysis: 

Journeer has been operating in E-commerce Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Journeer best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Journeer Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  Mini Stepper With Resistance Bands JourneerCenter 
Ad Copy Text  no setting  ‍♀‍♀With it, Don't have to run to the gym, you can exercise at home.Exercise for a while eve...  no setting
Link Description  ✈Worldwide Free Shipping!  ✈Free Shipping Worldwide!  N/A
Website Link  www.journeer.com  www.journeer.com  www.journeer.com
CTA  SHOP_NOW  LEARN_MORE  SHOP_NOW
Text Word Count 0  197  0
Like 0  219  0

Journeer Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Journeer Top 1 ads got 0 likes. Journeer uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Journeer shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Journeer should continue to optimize the ad content.

3.Journeer Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Carousel
Ad Time   2020-05-14-2020-06-20  2020-05-08-2020-06-12  2020-05-15-2020-06-11
Landing Page Link  https://www.journeer.com/products/whole-body-vibration-plate  https://www.journeer.com/products/mini-stepper-with-resistance-bands   https://www.journeer.com/products/pop-up-portable-tents

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Journeer are successful.

Journeer Creative Analysis: 

Journeer placed a Video ad in 2020-05-14-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Journeer Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Israel,Egypt,Morocco  Philippines
Language  English  English  Dutch

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Journeer has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Journeer Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-14-2020-06-20  2020-05-08-2020-06-12  2020-05-15-2020-06-11
During  38 days  36 days 28 days 
Like  0  219  0
Share  0  59  0
Comment  0  38  0

Advertising effectiveness is a direct manifestation of advertising. Journeer ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 38 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Journeer, helping Journeer to grasp the ad data more clearly.