Top Ads on JioSaavn
JioSaavn Background Introduction:
All Your Music. Anytime, anywhere. Visit us at www.jiosaavn.com or download JioSaavn on your mobile device.
Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.
JioSaavn has been advertising and marketing on Facebook for many years. And JioSaavn has placed 122 of ads on the Facebook platform in the last month. In the past few years,JioSaavn has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.
BigSpy is the best social media ad spy tool. Searching for JioSaavn on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for JioSaavn. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from JioSaavn.
1.JioSaavn Top 3 Ads Basic Understanding
|Page Categories||Record Label||App Page||App Page|
JioSaavn Marketing Objectives Analysis:
JioSaavn has been operating in Record Label for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.
Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. JioSaavn best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.
2.JioSaavn Top 3 Ads Content Display
We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?
|Ad Headline||Times Music||Let's Play Top Kuthu||N/A|
|Ad Copy Text||#QuarantuneTePyaar Check out this ABSOLUTELY amazing playlist on JioSaavn NOW! https://bit.ly/35IeV...||no setting||no setting|
|Link Description||N/A||N/A||JioSaavn is the best way to listen to all your music, radio, and podcasts for free. Say hello the new way with the JioTune page, where you can set, search and find specially curated playlists to set as your caller tune. Enjoy the largest catalog of over 55 million songs across Bollywood, English¹, ...|
|Text Word Count||102||0||0|
JioSaavn Top 1 Ad Content Analysis：
Ad title: Text is an extension of the creative. JioSaavn Top 1 ads got 505 likes. JioSaavn uses a sentence with the finishing touch title: “Times Music”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.
The text is a supplement to the headline. JioSaavn shared 102 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.
Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.
The main role of the creative is to attract users, and the ad copy is the key factor for conversion. JioSaavn should continue to optimize the ad content.
3.JioSaavn Top 3 Ads Creative Selection
|Landing Page Link||https://www.jiosaavn.com/s/playlist/a31b5b7555fa13ecf85d29d8d8513b28/Quarantune_Te_Pyar/OB9hgclSIKbuCJW60TJk1Q__?fbclid=IwAR33JbYe7Xyn2XMiVKS_ayj8bwRaG2Qox1XJ_5raOBOUzGZkXAs7egHyvxk||http://play.google.com/store/apps/details?id=com.jio.media.jiobeats||http://play.google.com/store/apps/details?id=com.jio.media.jiobeats|
The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by JioSaavn are successful.
JioSaavn Creative Analysis:
JioSaavn placed a Video ad in 2020-05-08-2020-05-12, and got 505 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.
4.JioSaavn Top 3 Ads Audience Analysis:
Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?
Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.
JioSaavn has the best conversion in India, and can advertise more in India in the future.
In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.
5.JioSaavn Top 3 Ads Performance Display
|During||5 days||48 days||47 days|
Advertising effectiveness is a direct manifestation of advertising. JioSaavn ‘s Top 1 ad received 505 likes, 16 shares, 2 comments in just 5 days.
Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for JioSaavn, helping JioSaavn to grasp the ad data more clearly.