Top Ads on JOOX Malaysia

JOOX Malaysia Background Introduction:

JOOX, a music streaming app with millions of songs that can be personalized to fit your music taste. Discover great new music in one awesome FREE app.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

JOOX Malaysia has been advertising and marketing on Facebook for many years. And JOOX Malaysia has placed 73 of ads on the Facebook platform in the last month. In the past few years,JOOX Malaysia has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for JOOX Malaysia on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for JOOX Malaysia. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from JOOX Malaysia.

BigSpy

1.JOOX Malaysia Top 3 Ads Basic Understanding

   top1  top2  top3
Name  JOOX Malaysia  JOOX Malaysia  JOOX Malaysia
Page Categories  App Page  App Page  App Page
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

JOOX Malaysia Marketing Objectives Analysis: 

JOOX Malaysia has been operating in App Page for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. JOOX Malaysia best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.JOOX Malaysia Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Marshmello & Chvrches  JOOX Malaysia Nikmati lagu-lagu Floor 88 di JOOX 
Ad Copy Text  下载JOOX享受超过1千万首的海量曲库!  【JOOX大咖直播】 Lala 徐佳莹线上演唱会来啦! “失落沙洲”、“你敢不敢...  no setting
Link Description  ‎JOOX is here, it’s the FREE music streaming application for you music lovers. Millions of tracks to listen and also you can DOWNLOAD the latest songs for offline play. Discover great new music with special playlist from our editors that fit your taste and mood, anytime anywhere. FREE FEATURES *...  【JOOX大咖直播】 Lala 徐佳莹线上演唱会来啦! “失落沙洲”、“你敢不敢”、“真的傻”首首Lala疗愈情歌的现场直播来了!就在6月6日(星期六)晚上7点45分,让音乐疗愈你的心。现在就点击链接预约直播吧! 预约链接:https://bit.ly/2ABetyg #JOOX #JOOXMY #JOOXMUSIC  N/A
Website Link  play.google.com  www.facebook.com  itunes.apple.com
CTA  INSTALL_MOBILE_APP    INSTALL_MOBILE_APP
Text Word Count 50  345  0
Like 1145  3092  0

JOOX Malaysia Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. JOOX Malaysia Top 1 ads got 1145 likes. JOOX Malaysia uses a sentence with the finishing touch title: “Marshmello & Chvrches”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. JOOX Malaysia shared 50 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. JOOX Malaysia should continue to optimize the ad content.

3.JOOX Malaysia Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Carousel
Ad Time   2019-11-20-2020-06-10  2020-06-02-2020-06-05  2019-10-18-2020-04-28
Landing Page Link  https://play.google.com/store/apps/details?id=com.tencent.ibg.joox&fbclid=IwAR1vzJ7DKsHkU2sSQYLDpC02_dOAYtay4ehlilP8uhiRF7lVdkcBJvfPjUs  https://www.facebook.com/JOOXMY/?refid=7&_ft_=adid.23845074999040416:qid.6834919350029230154:mf_story_key.7858585221314654922:is_sponsored.1:ei.AI@AQJA-0ilxyeFiAfiA5Te8CK6OP2MV5Wa0EUkUIgapADIQGAzaQTOn__5uLt_G9Ej65WVwnX8vIVJzg9a4BLwhGJq:top_level_post_id.3291863940845541:content_owner_id_new.818218518210108:page_id.818218518210108:src.22:photo_id.3291858590846076:story_location.5:story_attachment_style.photo:view_time.1591378671:filter.h_nor:tds_flgs.3:actrs.818218518210108:page_insights.%7B%22818218518210108%22:%7B%22page_id%22:818218518210108,%22page_id_type%22:%22page%22,%22actor_id%22:818218518210108,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1591349376,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B3291863940845541%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:818218518210108,%22page_id%22:818218518210108,%22post_id%22:3291863940845541,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=~-R   https://itunes.apple.com/app/id914406371

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by JOOX Malaysia are successful.

JOOX Malaysia Creative Analysis: 

JOOX Malaysia placed a Carousel ad in 2019-11-20-2020-06-10, and got 1145 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.JOOX Malaysia Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Malaysia  Malaysia  Malaysia
Language  English  Chinese (Simplified)  Somali

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

JOOX Malaysia has the best conversion in Malaysia, and can advertise more in Malaysia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.JOOX Malaysia Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-11-20-2020-06-10  2020-06-02-2020-06-05  2019-10-18-2020-04-28
During  204 days  4 days 194 days 
Like  1145  3092  0
Share  62  167  0
Comment  9  27  0

Advertising effectiveness is a direct manifestation of advertising. JOOX Malaysia ‘s Top 1 ad received 1145 likes, 62 shares, 9 comments in just 204 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for JOOX Malaysia, helping JOOX Malaysia to grasp the ad data more clearly.