Top Ads on JD Sports

JD Sports Background Introduction:

Supplying the latest and greatest branded street-style and sports fashion goods for over 30 years, with 1000s of exclusive products. JD Leads the way.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

JD Sports has been advertising and marketing on Facebook for many years. And JD Sports has placed 291 of ads on the Facebook platform in the last month. In the past few years,JD Sports has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for JD Sports on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for JD Sports. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from JD Sports.

BigSpy

1.JD Sports Top 3 Ads Basic Understanding

   top1  top2  top3
Name  JD Sports  JD Sports  JD Sports
Page Categories  Clothing (Brand)  Retail Company  Clothing (Brand)
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

JD Sports Marketing Objectives Analysis: 

JD Sports has been operating in Clothing (Brand) for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. JD Sports best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.JD Sports Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  N/A Jordan Max Aura Junior - Game Royal - Kids 
Ad Copy Text  Ton shopping assistant JD a rassembl√© quelques grandes pour que tu continues √† rester frais  Need it NOW?! Cop it before 9PM for Next Day delivery!  Your JD personal shopper has put together some greatto keep you looking fresh
Link Description  N/A  N/A  N/A
Website Link  www.jdsports.fr  www.jdsports.co.uk  www.jdsports.co.uk
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 95  55  78
Like 0  0  0

JD Sports Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. JD Sports Top 1 ads got 0 likes. JD Sports uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. JD Sports shared 95 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. JD Sports should continue to optimize the ad content.

3.JD Sports Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2020-06-10-2020-06-20  2019-12-16-2020-06-20  2019-11-06-2020-06-20
Landing Page Link  https://www.jdsports.fr/?utm_campaign=SA+-+Catalogue+Sales+-+DABA+-+16-65%252B+-+All+Genders&utm_content=SA+-+Catalogue+Sales+-+DABA+-+16-65%252B+-+All+Genders+-+All&SAID=iQnYENL7gTDHLbrd&utm_term=iQnYENL7gTDHLbrd&utm_source=FacebookInstagram&utm_medium=SocialPaid  https://www.jdsports.co.uk/?utm_campaign=paid_StitcherAds+-+DABA+-+Nov+2019&utm_content=StitcherAds+-+DABA+%E2%80%93+Facebook&utm_term=rDxMO-i53CGMruII&utm_source=facebook_SA&utm_medium=facebook   https://www.jdsports.co.uk/product/black-nike-jordan-access-older-kids-shoe/15986413/?utm_medium=facebook&utm_source=socialpaid&utm_campaign=paid_StitcherAds+-+DABA+-+Split+test&istCompanyId=9c5cf6f7-3142-4f9f-be57-2fce9c67adfd&istFeedId=99da1c07-7c34-4ba0-8cc9-65c0632b332f&istItemId=iritlraqi&istBid=tztx&utm_content=StitcherAds+-+DABA+%E2%80%93+Facebook&utm_term=J8W1VSpW_Btimq6k&fbclid=IwAR1JPLx4zVeqIYkhKm4qhCsMh5lCXTiB7C9VdPTK6NNQLZN7QWd6IIfKsQg

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by JD Sports are successful.

JD Sports Creative Analysis: 

JD Sports placed a Carousel ad in 2020-06-10-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.JD Sports Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Morocco  United Kingdom,Romania,Lithuania  United Kingdom
Language  Romanian  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

JD Sports has the best conversion in Morocco, and can advertise more in Morocco in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.JD Sports Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-10-2020-06-20  2019-12-16-2020-06-20  2019-11-06-2020-06-20
During  11 days  188 days 228 days 
Like  0  0  0
Share  0  0  1072
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. JD Sports ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 11 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for JD Sports, helping JD Sports to grasp the ad data more clearly.