Top Ads on Investor's Business Daily

Investor's Business Daily Background Introduction:

Investor’s Business Daily is a leading financial news and research organization recognized for its record of identifying stock leaders as they emerge.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Investor's Business Daily has been advertising and marketing on Facebook for many years. And Investor's Business Daily has placed 187 of ads on the Facebook platform in the last month. In the past few years,Investor's Business Daily has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Investor's Business Daily on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Investor's Business Daily. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Investor's Business Daily.

BigSpy

1.Investor's Business Daily Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Investor's Business Daily  Investor's Business Daily  Investor's Business Daily
Page Categories  Media/News Company  Media/News Company  Media/News Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Investor's Business Daily Marketing Objectives Analysis: 

Investor's Business Daily has been operating in Media/News Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Investor's Business Daily best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Investor's Business Daily Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  [2 MONTHS FOR $20] Ending Soon!  [2 MONTHS FOR $20] Ending Soon! Start Investing Like a Pro! 
Ad Copy Text  Ready to make more money in stocks? Make more winning trades with IBD® Digital and the IBD® Stoc...  Ready to dive into the stock market? We help you scan over 7,000 stocks instantly to find your per...  Stuck at home? Get MarketSmith now and get ready for the market turnaround–you save over $80!
Link Description  Take your portfolio from to with IBD Digital.  Take your portfolio from to with IBD Digital.  Find Tomorrow’s BEST STOCKS Today with MarketSmith
Website Link  get.investors.com  get.investors.com  get.investors.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 160  129  98
Like 56  4  323

Investor's Business Daily Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Investor's Business Daily Top 1 ads got 56 likes. Investor's Business Daily uses a sentence with the finishing touch title: “[2 MONTHS FOR $20] Ending Soon!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Investor's Business Daily shared 160 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Investor's Business Daily should continue to optimize the ad content.

3.Investor's Business Daily Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-05-11-2020-06-19  2020-06-15-2020-06-17  2020-04-03-2020-06-16
Landing Page Link  https://get.investors.com/ibd/stock-screener/?src=AURLGP1&refcode=Paid+Social%7CFacebook/Instagram%7CFacebook/Instagram%7C2020%7CMay%7CIBD+Digital%7C0%7C%7C346166&utm_source=facebook&utm_medium=paid_social&utm_campaign=6192832841556&utm_term=6192832844756&utm_content=6192844599956  https://get.investors.com/ibd/stock-screener/?src=AURLGP1&refcode=Paid+Social%7CFacebook/Instagram%7CFacebook/Instagram%7C2020%7CMay%7CIBD+Digital%7C0%7C%7C346166&utm_source=facebook&utm_medium=paid_social&utm_campaign=6192832841556&utm_term=6192832839156&utm_content=6201656523756&fbclid=IwAR14S7EZkfxYCFFe54eeNYDOVwKn5UF8LrAdLWMzVIML77bgks5D0Vw-jvQ   https://get.investors.com/marketsmith/work-from-home/?src=AURLGP1&refcode=Paid+Post%7CFacebook/Instagram%7CFacebook/Instagram%7C2020%7CApr%7CMarketsmith%7C0%7CMarketing%7C689075&utm_source=facebook&utm_medium=conversions&utm_campaign=6178733912956&utm_term=6178733923956&utm_content=6178733911156

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Investor's Business Daily are successful.

Investor's Business Daily Creative Analysis: 

Investor's Business Daily placed a Image ad in 2020-05-11-2020-06-19, and got 56 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Investor's Business Daily Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  N/A  Bosnia Hercegovina,United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Investor's Business Daily has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Investor's Business Daily Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-11-2020-06-19  2020-06-15-2020-06-17  2020-04-03-2020-06-16
During  40 days  3 days 75 days 
Like  56  4  323
Share  8  0  47
Comment  7  0  39

Advertising effectiveness is a direct manifestation of advertising. Investor's Business Daily ‘s Top 1 ad received 56 likes, 8 shares, 7 comments in just 40 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Investor's Business Daily, helping Investor's Business Daily to grasp the ad data more clearly.