Top Ads on InvestSMART

InvestSMART Background Introduction:

Investing made simple. That's what we do here at InvestSMART. Through our purpose-built portfolio manager, research and investment options, we are filling in the gap and delivering the tools you need to grow and protect your wealth.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

InvestSMART has been advertising and marketing on Facebook for many years. And InvestSMART has placed 17 of ads on the Facebook platform in the last month. In the past few years,InvestSMART has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for InvestSMART on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for InvestSMART. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from InvestSMART.

BigSpy

1.InvestSMART Top 3 Ads Basic Understanding

   top1  top2  top3
Name  InvestSMART  InvestSMART  InvestSMART
Page Categories  Financial Service  Financial Service  Media/News Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  N/A

InvestSMART Marketing Objectives Analysis: 

InvestSMART has been operating in Financial Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. InvestSMART best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.InvestSMART Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  N/A Free Trial with Eureka Report 
Ad Copy Text  no setting  no setting  Get immediate access to Alan Kohler's Insights on Covid-19 and more with Eureka Report. Start a 15-d...
Link Description  N/A  N/A  Sign up to Eureka Report for a free 15-day trial. Find out more at Eureka Report
Website Link  investsmartxp.com.br  investsmartxp.com.br  www.eurekareport.com.au
CTA  LEARN_MORE  LEARN_MORE  SIGN_UP
Text Word Count 0  0  184
Like 0  0  112

InvestSMART Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. InvestSMART Top 1 ads got 0 likes. InvestSMART uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. InvestSMART shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. InvestSMART should continue to optimize the ad content.

3.InvestSMART Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Image
Ad Time   2020-06-12-2020-06-15  2020-06-11-2020-06-15  2020-04-08-2020-04-29
Landing Page Link  https://investsmartxp.com.br/  https://investsmartxp.com.br/investsmart-day-abc/?utm_source=%7B%7Bsite_source_name%7D%7D&utm_medium=%7B%7Bcampaign.name%7D%7D&utm_campaign=%7B%7Bcampaign.name%7D%7D   https://www.eurekareport.com.au/eureka-report-trial

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by InvestSMART are successful.

InvestSMART Creative Analysis: 

InvestSMART placed a Image ad in 2020-06-12-2020-06-15, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.InvestSMART Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  N/A  French  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

InvestSMART has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.InvestSMART Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-12-2020-06-15  2020-06-11-2020-06-15  2020-04-08-2020-04-29
During  4 days  5 days 22 days 
Like  0  0  112
Share  0  0  13
Comment  0  0  26

Advertising effectiveness is a direct manifestation of advertising. InvestSMART ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for InvestSMART, helping InvestSMART to grasp the ad data more clearly.