Top Ads on International Montessori Institute

International Montessori Institute Background Introduction:

Formación Montessori, Máster Montessori, Cursos presenciales Montessori, Educación infantil y primaria. Montessori en casa, cursos Montessori para padres.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

International Montessori Institute has been advertising and marketing on Facebook for many years. And International Montessori Institute has placed 253 of ads on the Facebook platform in the last month. In the past few years,International Montessori Institute has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for International Montessori Institute on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for International Montessori Institute. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from International Montessori Institute.

BigSpy

1.International Montessori Institute Top 3 Ads Basic Understanding

   top1  top2  top3
Name  International Montessori Institute  International Montessori Institute  International Montessori Institute
Page Categories  College & University  College & University  College & University
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  woocommerce  woocommerce

International Montessori Institute Marketing Objectives Analysis: 

International Montessori Institute has been operating in College & University for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. International Montessori Institute best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.International Montessori Institute Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Certificato IMI | Corsi a soli 24,95€ | Fai il grande passo e registrati  Prenota il tuo posto | ⭐ Solo € 24,95 ⭐ | 3-6 anni Montessori Stage 0-3 anni | 24,95€ | Certificato IMI 
Ad Copy Text   Volete applicare il Metodo Montessori in classe o a casa vostra? Formulate voi stessi con i corsi s...   Vuoi conoscere le basi della pedagogia Montessori per la fase da 3 a 6 anni? Ti offriamo un corso ...   Vi è un crescente interesse tra le famiglie e gli educatori ad attuare il metodo Montessori. Non l...
Link Description  IMI - Centro Ufficiale di Formazione Pedagogica Montessori.  Nessun orario, al tuo ritmo  Nessun orario, al tuo ritmo
Website Link  montessorispace.com  montessorispace.com  montessorispace.com
CTA  SHOP_NOW  BOOK_TRAVEL  SHOP_NOW
Text Word Count 535  341  318
Like 0  4  3

International Montessori Institute Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. International Montessori Institute Top 1 ads got 0 likes. International Montessori Institute uses a sentence with the finishing touch title: “Certificato IMI | Corsi a soli 24,95€ | Fai il grande passo e registrati ”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. International Montessori Institute shared 535 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. International Montessori Institute should continue to optimize the ad content.

3.International Montessori Institute Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-06-11-2020-06-16  2020-05-21-2020-06-01  2020-05-15-2020-05-29
Landing Page Link  https://montessorispace.com/it/corsi-montessori/6-12/?utm_source=facebookads&utm_medium=banner&utm_campaign=AudPadresEduIT&utm_content=Copy-2  https://montessorispace.com/it/corsi-montessori/introduttivo-3-6/?utm_source=facebookads&utm_medium=banner&utm_campaign=MontessoriInfantilAudEduPadresEduIT&utm_content=Copy-1&fbclid=IwAR0k94VHoR5q-Dsp3MimXYh2pTkOWMIGQSQRIMXuLMGYTZezy-vBsHwi8xE   https://montessorispace.com/it/seminari-montessori/montessori-stage-0-3/?utm_source=facebook&utm_medium=banner&utm_campaign=MontessoriPreescolarAudSimilarIT&utm_content=Copy-2&fbclid=IwAR2ZE0VbRl1ZQ-7gXg00q3zTYfIW894lbs7JQI0CY9enir5VfrWI2UbnADA

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by International Montessori Institute are successful.

International Montessori Institute Creative Analysis: 

International Montessori Institute placed a Video ad in 2020-06-11-2020-06-16, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.International Montessori Institute Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  Italy
Language  Italian  Italian  Italian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

International Montessori Institute has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.International Montessori Institute Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-11-2020-06-16  2020-05-21-2020-06-01  2020-05-15-2020-05-29
During  6 days  12 days 15 days 
Like  0  4  3
Share  0  0  2
Comment  0  2  1

Advertising effectiveness is a direct manifestation of advertising. International Montessori Institute ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for International Montessori Institute, helping International Montessori Institute to grasp the ad data more clearly.