Top Ads on Instituto Gourmet São Bernardo do Campo

Instituto Gourmet São Bernardo do Campo Background Introduction:

Escola de Formação Profissional na Área da Gastronomia

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Instituto Gourmet São Bernardo do Campo has been advertising and marketing on Facebook for many years. And Instituto Gourmet São Bernardo do Campo has placed 33 of ads on the Facebook platform in the last month. In the past few years,Instituto Gourmet São Bernardo do Campo has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Instituto Gourmet São Bernardo do Campo on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Instituto Gourmet São Bernardo do Campo. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Instituto Gourmet São Bernardo do Campo.

BigSpy

1.Instituto Gourmet São Bernardo do Campo Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Instituto Gourmet São Bernardo do Campo  Instituto Gourmet São Bernardo do Campo  Instituto Gourmet São Bernardo do Campo
Page Categories  Elementary School  Elementary School  Elementary School
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  N/A  wordpress

Instituto Gourmet São Bernardo do Campo Marketing Objectives Analysis: 

Instituto Gourmet São Bernardo do Campo has been operating in Elementary School for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Instituto Gourmet São Bernardo do Campo best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Instituto Gourmet São Bernardo do Campo Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  CURSO DE CONFEITEIRO PROFISSIONAL  Instituto Gourmet São Bernardo do Campo CURSO DE CONFEITEIRO PROFISSIONAL 
Ad Copy Text  MATRICULAS ABERTAS!!! Curso de Confeiteiro Profissional - São 192 horas divididos em 12 módulos...  SEJA UM CONFEITEIRO PROFISSIONAL!! No curso de Confeiteiro Profissional você vai aprender: - Base...  MATRICULAS ABERTAS!!! Curso de Confeiteiro Profissional - São 192 horas divididos em 12 módulos...
Link Description  Já pensou em trabalhar com o que gosta, ter a liberdade de fazer o seu horário de trabalho e ainda ter renda suficiente para atingir todas as suas conquistas? Você veio ao lugar certo. Tudo é possível com um curso do Instituto Gourmet.  N/A  Já pensou em trabalhar com o que gosta, ter a liberdade de fazer o seu horário de trabalho e ainda ter renda suficiente para atingir todas as suas conquistas? Você veio ao lugar certo. Tudo é possível com um curso do Instituto Gourmet.
Website Link  institutogourmet.com  www.facebook.com  institutogourmet.com
CTA  LEARN_MORE    LEARN_MORE
Text Word Count 697  392  697
Like 880  808  132

Instituto Gourmet São Bernardo do Campo Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Instituto Gourmet São Bernardo do Campo Top 1 ads got 880 likes. Instituto Gourmet São Bernardo do Campo uses a sentence with the finishing touch title: “CURSO DE CONFEITEIRO PROFISSIONAL”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Instituto Gourmet São Bernardo do Campo shared 697 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Instituto Gourmet São Bernardo do Campo should continue to optimize the ad content.

3.Instituto Gourmet São Bernardo do Campo Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-02-16-2020-06-18  2020-06-16-2020-06-18  2020-02-16-2020-06-17
Landing Page Link  https://institutogourmet.com/franquias/sp.sbc  https://www.facebook.com/institutogourmetsbc/?_sref_=1026879520987557&refid=28&_ft_=adid.23844117506410093:qid.6839812279038848773:mf_story_key.-6806761193342564546:is_sponsored.1:ei.AI@AQJiRBeRmmsldLVayjfWI1sVcUGZ34CPTlLX8l9ESgXR23Oqmhoc_dKv2zAWYWC9EuRVtvjzpo8hVzMna85kgQmm:top_level_post_id.1026879524320890:content_owner_id_new.586953551646825:page_id.586953551646825:src.22:story_location.5:story_attachment_style.lead_gen:view_time.1592517521:filter.h_nor:tds_flgs.3:actrs.586953551646825:page_insights.%7B%22586953551646825%22:%7B%22page_id%22:586953551646825,%22page_id_type%22:%22page%22,%22actor_id%22:586953551646825,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1575474704,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B1026879524320890%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:586953551646825,%22page_id%22:586953551646825,%22post_id%22:1026879524320890,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R   https://institutogourmet.com/franquias/sp.sbc

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Instituto Gourmet São Bernardo do Campo are successful.

Instituto Gourmet São Bernardo do Campo Creative Analysis: 

Instituto Gourmet São Bernardo do Campo placed a Image ad in 2020-02-16-2020-06-18, and got 880 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Instituto Gourmet São Bernardo do Campo Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Brazil  N/A  Brazil
Language  Portuguese  Portuguese  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Instituto Gourmet São Bernardo do Campo has the best conversion in Brazil, and can advertise more in Brazil in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Instituto Gourmet São Bernardo do Campo Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-02-16-2020-06-18  2020-06-16-2020-06-18  2020-02-16-2020-06-17
During  124 days  3 days 123 days 
Like  880  808  132
Share  86  0  7
Comment  215  0  10

Advertising effectiveness is a direct manifestation of advertising. Instituto Gourmet São Bernardo do Campo ‘s Top 1 ad received 880 likes, 86 shares, 215 comments in just 124 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Instituto Gourmet São Bernardo do Campo, helping Instituto Gourmet São Bernardo do Campo to grasp the ad data more clearly.