Top Ads on Instaread

Instaread Background Introduction:

Get the key messages of any book in minutes via text and audio formats. Learn something new.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Instaread has been advertising and marketing on Facebook for many years. And Instaread has placed 45 of ads on the Facebook platform in the last month. In the past few years,Instaread has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Instaread on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Instaread. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Instaread.

BigSpy

1.Instaread Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Instaread  Instaread  Instaread
Page Categories  Publisher  Publisher  Publisher
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Instaread Marketing Objectives Analysis: 

Instaread has been operating in Publisher for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Instaread best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Instaread Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Instaread  Book Summaries in 15-minutes! Instaread 
Ad Copy Text  Do you enjoy learning & becoming a better version of yourself? Then Instaread is the perfect app for...  Do you enjoy learning & becoming a better version of yourself? Then Instaread is the perfect app for...  Do you enjoy learning & becoming a better version of yourself? Then Instaread is the perfect app for...
Link Description  N/A  Start a free trial now! At Instaread we extract key insights from best-selling books. Our professional book-experts read and analyze books for you, so that you spend your time reading only the books that you really love.  N/A
Website Link  instaread.co  instaread.co  instaread.co
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 181  181  181
Like 1280  7004  101

Instaread Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Instaread Top 1 ads got 1280 likes. Instaread uses a sentence with the finishing touch title: “Instaread”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Instaread shared 181 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Instaread should continue to optimize the ad content.

3.Instaread Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Carousel
Ad Time   2020-05-19-2020-06-20  2020-06-04-2020-06-18  2020-06-03-2020-06-17
Landing Page Link  https://instaread.co/?utm_source=facebook&utm_medium=Facebook_Mobile_Feed&utm_campaign=Stacked+-+WW+-+web+-+1%25,+2%25+%7C+v5+May20&fbclid=IwAR0Actec_9uSTZ4t43qQvywHx-BXVNdEBsPpS5U9vpeKnf1Pmn65mO7_fSo  https://instaread.co/   https://instaread.co/?utm_source=facebook&utm_medium=Facebook_Mobile_Feed&utm_campaign=Stacked+-+WW+-+web+-+1%25,+2%25+%7C+v6+June20&fbclid=IwAR1b78QG9WX622uqaI4LKTN1-UN_kpD626nlRcqSKwttbYHLtX00nj2zayo

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Instaread are successful.

Instaread Creative Analysis: 

Instaread placed a Carousel ad in 2020-05-19-2020-06-20, and got 1280 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Instaread Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Morocco,Tunisia,Egypt...  Morocco,Romania,Tunisia...  Morocco,Myanmar
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Instaread has the best conversion in Morocco,Tunisia,Egypt..., and can advertise more in Morocco,Tunisia,Egypt... in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Instaread Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-19-2020-06-20  2020-06-04-2020-06-18  2020-06-03-2020-06-17
During  33 days  15 days 15 days 
Like  1280  7004  101
Share  180  1844  4
Comment  30  247  4

Advertising effectiveness is a direct manifestation of advertising. Instaread ‘s Top 1 ad received 1280 likes, 180 shares, 30 comments in just 33 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Instaread, helping Instaread to grasp the ad data more clearly.