Top Ads on Indonesia Kaya

Indonesia Kaya Background Introduction:

Indonesia Kaya adalah portal informasi budaya yang memperkenalkan & memberi informasi kekayaan budaya Indonesia tentang pariwisata, kuliner, tradisi, dan kesenian. Kunjungi website kami di www.indonesiakaya.com dan follow twitter kami : @IndonesiaKaya.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Indonesia Kaya has been advertising and marketing on Facebook for many years. And Indonesia Kaya has placed 46 of ads on the Facebook platform in the last month. In the past few years,Indonesia Kaya has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Indonesia Kaya on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Indonesia Kaya. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Indonesia Kaya.

BigSpy

1.Indonesia Kaya Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Indonesia Kaya  Indonesia Kaya  Indonesia Kaya
Page Categories  Society & Culture Website  Society & Culture Website  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Indonesia Kaya Marketing Objectives Analysis: 

Indonesia Kaya has been operating in Society & Culture Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Indonesia Kaya best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Indonesia Kaya Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Benteng Marlborough : Pariwisata - Situs Budaya Indonesia  Tradisi Suku Naulu Dan Modernisasi Masa Kini : Tradisi - Situs Budaya Indonesia Kaya safety Indonesia 
Ad Copy Text  Walaupun dibangun pada tahun 1719, Benteng Marlborough yang terletak di atas bukit buatan di Bengkul...  Suku Naulu di Maluku Tengah adalah salah satu suku yang sudah menganut nilai-nilai modern. Namun, di...  Rope karmantel kaya safety Harga promo Statis 10,5mm : 16 rb permeter Statis 11 mm : 18 rb perm...
Link Description  Berkunjung ke Bengkulu tak lengkap rasanya jika Anda tidak menginjakkan kaki di Benteng Marlborough atau yang dalam bahasa asingnya disebut Fort Marlb  Kabupaten Maluku Tengah dengan ibukotanya Masohi ternyata memiliki kakayaan lain selain alam yang begitu indah dengan Taman Nasional Manusela-nya.  N/A
Website Link  bit.ly  bit.ly  www.facebook.com
CTA  LEARN_MORE  LEARN_MORE  
Text Word Count 234  275  151
Like 777  668  739

Indonesia Kaya Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Indonesia Kaya Top 1 ads got 777 likes. Indonesia Kaya uses a sentence with the finishing touch title: “Benteng Marlborough : Pariwisata - Situs Budaya Indonesia”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Indonesia Kaya shared 234 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Indonesia Kaya should continue to optimize the ad content.

3.Indonesia Kaya Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-04-18-2020-04-21  2020-04-15-2020-04-19  2020-02-15-2020-02-17
Landing Page Link  https://www.indonesiakaya.com/jelajah-indonesia/detail/benteng-marlborough  https://www.indonesiakaya.com/jelajah-indonesia/detail/tradisi-suku-naulu-dan-modernisasi-masa-kini   https://www.facebook.com/115786063304288/posts/126080692274825/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Indonesia Kaya are successful.

Indonesia Kaya Creative Analysis: 

Indonesia Kaya placed a Image ad in 2020-04-18-2020-04-21, and got 777 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Indonesia Kaya Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Indonesia  Indonesia  N/A
Language  Indonesian  Indonesian  Indonesian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Indonesia Kaya has the best conversion in Indonesia, and can advertise more in Indonesia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Indonesia Kaya Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-18-2020-04-21  2020-04-15-2020-04-19  2020-02-15-2020-02-17
During  4 days  5 days 3 days 
Like  777  668  739
Share  16  10  10
Comment  6  5  22

Advertising effectiveness is a direct manifestation of advertising. Indonesia Kaya ‘s Top 1 ad received 777 likes, 16 shares, 6 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Indonesia Kaya, helping Indonesia Kaya to grasp the ad data more clearly.