Top Ads on In The Know Pop Culture

In The Know Pop Culture Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

In The Know Pop Culture has been advertising and marketing on Facebook for many years. And In The Know Pop Culture has placed 62 of ads on the Facebook platform in the last month. In the past few years,In The Know Pop Culture has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for In The Know Pop Culture on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for In The Know Pop Culture. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from In The Know Pop Culture.

BigSpy

1.In The Know Pop Culture Top 3 Ads Basic Understanding

   top1  top2  top3
Name  In The Know Pop Culture  In The Know Pop Culture  In The Know Pop Culture
Page Categories  Show  Show  Show
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

In The Know Pop Culture Marketing Objectives Analysis: 

In The Know Pop Culture has been operating in Show for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. In The Know Pop Culture best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.In The Know Pop Culture Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Cardi B shares her DIY hair mask to get healthy and hydrated hair at home  The 'Asinine' Reason Steve Carell Was Forced To Leave 'The Office' Jazz Jennings puts scars from gender confirmation surgery on ‘full display’ in swimsuit photo 
Ad Copy Text  Cardi B just showed us all how to get stronger, healthier hair without going to the salon  no setting  Jazz Jennings is stepping into 2020 by embracing who she is and the journey that it took for her to ...
Link Description  N/A  It’s the “that’s what she said” (and he said) to end them all.  Jazz Jennings is stepping into 2020 by embracing who she is and the journey that it took for her to get here — by sharing a photo of herself in a swimsuit that shows off scars from her gender confirmation surgery.
Website Link  www.yahoo.com  www.huffpost.com  www.yahoo.com
CTA  WATCH_MORE    LEARN_MORE
Text Word Count 90  0  109
Like 1750  321  177569

In The Know Pop Culture Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. In The Know Pop Culture Top 1 ads got 1750 likes. In The Know Pop Culture uses a sentence with the finishing touch title: “Cardi B shares her DIY hair mask to get healthy and hydrated hair at home”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. In The Know Pop Culture shared 90 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is WATCH_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. In The Know Pop Culture should continue to optimize the ad content.

3.In The Know Pop Culture Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-06-10-2020-06-15  2020-03-26-2020-05-24  2020-01-02-2020-05-23
Landing Page Link  https://www.yahoo.com/video/intheknow/cardi-b-shares-her-diy-155941521.html?ncid=facebook_tiltyahoov_lzbu44prtsg  https://www.huffpost.com/entry/steve-carell-forced-to-leave-the-office_n_5e7b4c1ec5b620022ab40280   https://www.yahoo.com/lifestyle/jazz-jennings-gender-confirmation-surgery-scars-in-swimsuit-photo-190757601.html?ncid=facebook_projecttil_vd4c5e3dbna

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by In The Know Pop Culture are successful.

In The Know Pop Culture Creative Analysis: 

In The Know Pop Culture placed a Video ad in 2020-06-10-2020-06-15, and got 1750 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.In The Know Pop Culture Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  India  N/A  India,Bangladesh,Philippines
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

In The Know Pop Culture has the best conversion in India, and can advertise more in India in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.In The Know Pop Culture Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-10-2020-06-15  2020-03-26-2020-05-24  2020-01-02-2020-05-23
During  6 days  60 days 143 days 
Like  1750  321  177569
Share  110  89  4779
Comment  47  80  5459

Advertising effectiveness is a direct manifestation of advertising. In The Know Pop Culture ‘s Top 1 ad received 1750 likes, 110 shares, 47 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for In The Know Pop Culture, helping In The Know Pop Culture to grasp the ad data more clearly.