Top Ads on In The Know Innovation

In The Know Innovation Background Introduction:

Highlighting innovative ideas from around the globe that are transforming lives every day.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

In The Know Innovation has been advertising and marketing on Facebook for many years. And In The Know Innovation has placed 43 of ads on the Facebook platform in the last month. In the past few years,In The Know Innovation has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for In The Know Innovation on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for In The Know Innovation. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from In The Know Innovation.

BigSpy

1.In The Know Innovation Top 3 Ads Basic Understanding

   top1  top2  top3
Name  In The Know Innovation  In The Know Innovation  In The Know Innovation
Page Categories  Show  Show  Show
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

In The Know Innovation Marketing Objectives Analysis: 

In The Know Innovation has been operating in Show for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. In The Know Innovation best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.In The Know Innovation Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Automated sandwich making machine is mesmerizing to watch  Tiny camera pill is swallowed and then controlled by a joystick Pitch, swing and hit home runs with this awesome tabletop baseball game 
Ad Copy Text  An automated sandwich machine makes subs at a rapid rate ????  This tiny pill is actually a camera to see inside your stomach  This tabletop baseball game brings America’s pastime right to your kitchen table ⚾
Link Description  N/A  N/A  N/A
Website Link  www.yahoo.com  www.yahoo.com  sports.yahoo.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 61  63  86
Like 12709  1229318  241

In The Know Innovation Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. In The Know Innovation Top 1 ads got 12709 likes. In The Know Innovation uses a sentence with the finishing touch title: “Automated sandwich making machine is mesmerizing to watch”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. In The Know Innovation shared 61 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. In The Know Innovation should continue to optimize the ad content.

3.In The Know Innovation Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-04-30-2020-06-13  2020-01-22-2020-06-02  2020-05-28-2020-06-02
Landing Page Link  https://www.yahoo.com/video/intheknow/automated-sandwich-making-machine-mesmerizing-192849489.html?ncid=facebook_tiltyahoov_lzbu44prtsg  https://www.yahoo.com/video/intheknow/tiny-camera-pill-swallowed-then-221742629.html?ncid=facebook_tiltyahoov_lzbu44prtsg   https://sports.yahoo.com/pitch-swing-hit-home-runs-171653595.html?ncid=facebook_projecttil_xxfod816nko

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by In The Know Innovation are successful.

In The Know Innovation Creative Analysis: 

In The Know Innovation placed a Video ad in 2020-04-30-2020-06-13, and got 12709 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.In The Know Innovation Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Algeria,Nepal,Bangladesh...  Bangladesh,Egypt,Pakistan...  Pakistan
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

In The Know Innovation has the best conversion in Algeria,Nepal,Bangladesh..., and can advertise more in Algeria,Nepal,Bangladesh... in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.In The Know Innovation Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-30-2020-06-13  2020-01-22-2020-06-02  2020-05-28-2020-06-02
During  45 days  133 days 6 days 
Like  12709  1229318  241
Share  1682  266576  187
Comment  396  19700  23

Advertising effectiveness is a direct manifestation of advertising. In The Know Innovation ‘s Top 1 ad received 12709 likes, 1682 shares, 396 comments in just 45 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for In The Know Innovation, helping In The Know Innovation to grasp the ad data more clearly.