Top Ads on Image Fabrics

Image Fabrics Background Introduction:

Established in 1993, image has been a brand synonymous with manufacturing high quality embroidered fabrics.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Image Fabrics has been advertising and marketing on Facebook for many years. And Image Fabrics has placed 61 of ads on the Facebook platform in the last month. In the past few years,Image Fabrics has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Image Fabrics on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Image Fabrics. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Image Fabrics.

BigSpy

1.Image Fabrics Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Image Fabrics  Image Fabrics  Image Fabrics
Page Categories  Clothing (Brand)  Clothing (Brand)  Clothing (Brand)
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Image Fabrics Marketing Objectives Analysis: 

Image Fabrics has been operating in Clothing (Brand) for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Image Fabrics best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Image Fabrics Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Summer Soiree Capsule Collection!  Summer Soiree Capsule Collection! Summer Soiree Capsule Collection! 
Ad Copy Text  Ready to Shop from our Eid Festive Wishlist? Discover some major Summer Standouts perfect for loun...  Ready to Shop from our Eid Festive Wishlist? Discover some major Summer Standouts perfect for loun...  Inspired by the tropical splendour of Summer, our Capsule Collection brings you a variety of fresh p...
Link Description  N/A  N/A  N/A
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 475  475  557
Like 35  99  37

Image Fabrics Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Image Fabrics Top 1 ads got 35 likes. Image Fabrics uses a sentence with the finishing touch title: “Summer Soiree Capsule Collection!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Image Fabrics shared 475 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Image Fabrics should continue to optimize the ad content.

3.Image Fabrics Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-06-09-2020-06-20  2020-05-25-2020-06-17  2020-06-15-2020-06-17
Landing Page Link  https://www.facebook.com/image.est1993/?_vref_=601659330479691&refid=28&_ft_=adid.6234273553326:qid.6836931622790363820:mf_story_key.-8096848125604082288:is_sponsored.1:ei.AI@AQJICuPMjAvkNqvBiYcq0DaJ3uedDszz8D8SYUCyYYvduU2ylMO2E32AwmE682dQoUe9iCy8SsvqQSkn9KGUlU9A:top_level_post_id.601659330479691:content_owner_id_new.306879016026439:call_to_action_type.LEARN_MORE:page_id.306879016026439:src.22:photo_id.601659330479691:story_location.5:story_attachment_style.rich_media_collection:view_time.1591847190:filter.h_nor:tds_flgs.3:actrs.306879016026439:page_insights.%7B%22306879016026439%22:%7B%22page_id%22:306879016026439,%22page_id_type%22:%22page%22,%22actor_id%22:306879016026439,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntVideoCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:1,%22publish_time%22:1591781309,%22story_name%22:%22EntVideoCreationStory%22,%22story_fbid%22:%5B601659330479691%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:306879016026439,%22page_id%22:306879016026439,%22post_id%22:601659330479691,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R  https://www.facebook.com/image.est1993/videos/592864644692493/   https://www.facebook.com/image.est1993/?_vref_=1102991456763146&refid=28&_ft_=adid.6235091960726:qid.6839393378475568922:mf_story_key.8032763187245350223:is_sponsored.1:ei.AI@AQJ-K2-JcdZe6aL6clpI9zfb_v8BU_YAqkDmyPakxCGZloNMjmfbY1CdPGlCwwj3VKv6Av1YyfdMRBC_Cz-X15ci:top_level_post_id.1102991456763146:content_owner_id_new.306879016026439:call_to_action_type.LEARN_MORE:page_id.306879016026439:src.22:photo_id.1102991456763146:story_location.5:story_attachment_style.rich_media_collection:view_time.1592420190:filter.h_nor:tds_flgs.3:actrs.306879016026439:page_insights.%7B%22306879016026439%22:%7B%22page_id%22:306879016026439,%22page_id_type%22:%22page%22,%22actor_id%22:306879016026439,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntVideoCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:1,%22publish_time%22:1592245657,%22story_name%22:%22EntVideoCreationStory%22,%22story_fbid%22:%5B1102991456763146%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:306879016026439,%22page_id%22:306879016026439,%22post_id%22:1102991456763146,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Image Fabrics are successful.

Image Fabrics Creative Analysis: 

Image Fabrics placed a Video ad in 2020-06-09-2020-06-20, and got 35 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Image Fabrics Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  South Africa  South Africa  South Africa
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Image Fabrics has the best conversion in South Africa, and can advertise more in South Africa in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Image Fabrics Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-09-2020-06-20  2020-05-25-2020-06-17  2020-06-15-2020-06-17
During  12 days  24 days 3 days 
Like  35  99  37
Share  1  1  0
Comment  1  1  0

Advertising effectiveness is a direct manifestation of advertising. Image Fabrics ‘s Top 1 ad received 35 likes, 1 shares, 1 comments in just 12 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Image Fabrics, helping Image Fabrics to grasp the ad data more clearly.