Top Ads on Idrokinesis

Idrokinesis Background Introduction:

Idrokinesis è un centro di riabilitazione termale all'avanguardia di Abano Terme, specializzato in programmi riabilitativi per numerose patologie artro-reumatiche, post-traumatiche e post-chirurgiche.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Idrokinesis has been advertising and marketing on Facebook for many years. And Idrokinesis has placed 3 of ads on the Facebook platform in the last month. In the past few years,Idrokinesis has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Idrokinesis on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Idrokinesis. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Idrokinesis.

BigSpy

1.Idrokinesis Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Idrokinesis  Idrokinesis  Idrokinesis
Page Categories  Halfway House  Halfway House  Halfway House
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Idrokinesis Marketing Objectives Analysis: 

Idrokinesis has been operating in Halfway House for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Idrokinesis best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Idrokinesis Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Idrokinesis  Stop al Mal di Schiena: programmi speciali! Idrokinesis 
Ad Copy Text  La Dott.ssa Patrizia Poli, Medico Chirurgo Specializzato in Medicina Fisica e Riabilitativa, ci parl...  Il mal di schiena è una problematica molto diffusa, che erroneamente non viene risolta, ma solo att...  Il Dr. Maurizio Grassetto, Direttore Sanitario del Gruppo GB Hotels di Abano Terme, racconta in ques...
Link Description  N/A  Una valutazione specialistica globale mette finalmente il paziente e non la colonna vertebrale al centro del problema. Soggiorno minimo 7 notti. Il “programma Schiena e Idrokinesis®” prevede:  N/A
Website Link  www.facebook.com  reservations.verticalbooking.com  www.facebook.com
CTA    LEARN_MORE  
Text Word Count 292  426  262
Like 11  23  22

Idrokinesis Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Idrokinesis Top 1 ads got 11 likes. Idrokinesis uses a sentence with the finishing touch title: “Idrokinesis”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Idrokinesis shared 292 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Idrokinesis should continue to optimize the ad content.

3.Idrokinesis Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Video
Ad Time   2019-05-07-2019-05-08  2019-04-17-2019-04-26  2019-04-23-2019-04-26
Landing Page Link  https://www.facebook.com/1550399578515823/posts/2132868596935582/  https://reservations.verticalbooking.com/reservations/pacchetti.html?id_albergo=5176&dc=241&lingua_int=ita&id_stile=14566&id_prodotto_sel=228&_ga=2.136748464.1276250928.1554545329-55032556.1503915171&utm_source=Facebook&utm_medium=Post&utm_campaign=Post_190418   https://www.facebook.com/Idrokinesis/videos/663248167468090/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Idrokinesis are successful.

Idrokinesis Creative Analysis: 

Idrokinesis placed a Video ad in 2019-05-07-2019-05-08, and got 11 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Idrokinesis Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Italy  Italy  Italy
Language  Lithuanian  Italian  Lithuanian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Idrokinesis has the best conversion in Italy, and can advertise more in Italy in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Idrokinesis Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-05-07-2019-05-08  2019-04-17-2019-04-26  2019-04-23-2019-04-26
During  2 days  10 days 4 days 
Like  11  23  22
Share  6  11  15
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Idrokinesis ‘s Top 1 ad received 11 likes, 6 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Idrokinesis, helping Idrokinesis to grasp the ad data more clearly.