Top Ads on Idaho Central Credit Union

Idaho Central Credit Union Background Introduction:

Idaho Central Credit Union is a member-owned, full-service financial institution. Our mission is "Helping members achieve financial success."

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Idaho Central Credit Union has been advertising and marketing on Facebook for many years. And Idaho Central Credit Union has placed 27 of ads on the Facebook platform in the last month. In the past few years,Idaho Central Credit Union has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Idaho Central Credit Union on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Idaho Central Credit Union. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Idaho Central Credit Union.

BigSpy

1.Idaho Central Credit Union Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Idaho Central Credit Union  Idaho Central Credit Union  Idaho Central Credit Union
Page Categories  Credit Union  Credit Union  Credit Union
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Idaho Central Credit Union Marketing Objectives Analysis: 

Idaho Central Credit Union has been operating in Credit Union for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Idaho Central Credit Union best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Idaho Central Credit Union Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Real Experts. Real Easy.  It Takes Just Minutes! Looking After Your Business 
Ad Copy Text  Everything you need from your local branch is now in your pocket. With VideoChat, you can get financ...  Get More This July. Get $50 when you open an account online with checking.*  Idaho Central Credit Union is the business partner on your block. We have a full suite of business s...
Link Description  Bank from home with ICCU.  Join on desktop, tablet or mobile phone.  Business checking, loans, cash management services, online banking and more.
Website Link  www.iccu.com  www.iccu.com  www.iccu.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 125  75  150
Like 14  179  5

Idaho Central Credit Union Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Idaho Central Credit Union Top 1 ads got 14 likes. Idaho Central Credit Union uses a sentence with the finishing touch title: “Real Experts. Real Easy.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Idaho Central Credit Union shared 125 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Idaho Central Credit Union should continue to optimize the ad content.

3.Idaho Central Credit Union Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-04-11-2020-04-11  2019-06-25-2019-07-26  2018-12-21-2019-04-22
Landing Page Link  https://www.iccu.com/videochat  https://www.iccu.com/july50?utm_campaign=2019-JulyPromo-FB-Clicks-PS-1015&utm_source=fb&utm_medium=Social-Post&utm_content=Idahoans-18%2B-Open_May50&fbclid=IwAR0mqOIAkxV1GE2dj1M_kcWz6tc-_sqQXifZzb5fJZS633IJQKbbITt06Ro   https://www.iccu.com/accounts?type=business

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Idaho Central Credit Union are successful.

Idaho Central Credit Union Creative Analysis: 

Idaho Central Credit Union placed a Image ad in 2020-04-11-2020-04-11, and got 14 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Idaho Central Credit Union Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Idaho Central Credit Union has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Idaho Central Credit Union Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-11-2020-04-11  2019-06-25-2019-07-26  2018-12-21-2019-04-22
During  1 days  32 days 123 days 
Like  14  179  5
Share  1  60  1
Comment  1  38  0

Advertising effectiveness is a direct manifestation of advertising. Idaho Central Credit Union ‘s Top 1 ad received 14 likes, 1 shares, 1 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Idaho Central Credit Union, helping Idaho Central Credit Union to grasp the ad data more clearly.