Top Ads on INTO Study

INTO Study Background Introduction:

Want to read more student stories? Head over to the INTO Study blog... www.blog.intostudy.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

INTO Study has been advertising and marketing on Facebook for many years. And INTO Study has placed 177 of ads on the Facebook platform in the last month. In the past few years,INTO Study has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for INTO Study on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for INTO Study. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from INTO Study.

BigSpy

1.INTO Study Top 3 Ads Basic Understanding

   top1  top2  top3
Name  INTO Study  INTO Study  INTO Study
Page Categories  Education  Education  Education
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

INTO Study Marketing Objectives Analysis: 

INTO Study has been operating in Education for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. INTO Study best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.INTO Study Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Dive straight into your studies in 2020 | Choose online learning  Join our UK University Virtual Fair | Live Now Join our UK University Virtual Fair on June 16th 
Ad Copy Text  To enable you to apply and confirm with confidence, we will be offering a range of flexible study pl...  Do you want to study at a top UK university this year? You still can! From 8am - 11pm BST on the 16...  Do you want to study at a top UK university this year? You still can! From 8am - 11pm BST on the 16...
Link Description  N/A  N/A  N/A
Website Link  www.intostudy.com  go.intostudy.com  myin.to
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 831  366  367
Like 6  474  754

INTO Study Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. INTO Study Top 1 ads got 6 likes. INTO Study uses a sentence with the finishing touch title: “Dive straight into your studies in 2020 | Choose online learning”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. INTO Study shared 831 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. INTO Study should continue to optimize the ad content.

3.INTO Study Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-06-18-2020-06-20  2020-06-09-2020-06-16  2020-06-08-2020-06-15
Landing Page Link  https://www.intostudy.com/en-gb/campaigns/online-learning?utm_source=paidsocial&utm_medium=augnovposts  https://go.intostudy.com/uk-virtual-fair?utm_source=paidsocial&utm_medium=augnov_ukfair_africasouthasia_fb   https://go.intostudy.com/uk-virtual-fair

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by INTO Study are successful.

INTO Study Creative Analysis: 

INTO Study placed a Video ad in 2020-06-18-2020-06-20, and got 6 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.INTO Study Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Jordan  Pakistan,Jordan  Malaysia,Pakistan,Jordan
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

INTO Study has the best conversion in Jordan, and can advertise more in Jordan in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.INTO Study Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-18-2020-06-20  2020-06-09-2020-06-16  2020-06-08-2020-06-15
During  3 days  8 days 8 days 
Like  6  474  754
Share  0  11  27
Comment  0  34  57

Advertising effectiveness is a direct manifestation of advertising. INTO Study ‘s Top 1 ad received 6 likes, 0 shares, 0 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for INTO Study, helping INTO Study to grasp the ad data more clearly.