Top Ads on Hush Home

Hush Home Background Introduction:

Hush Home is improving the way you sleep, one night at a time.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Hush Home has been advertising and marketing on Facebook for many years. And Hush Home has placed 59 of ads on the Facebook platform in the last month. In the past few years,Hush Home has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Hush Home on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Hush Home. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Hush Home.

BigSpy

1.Hush Home Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Hush Home  Hush Home  Hush Home
Page Categories  Mattress Store  Mattress Store  Mattress Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Hush Home Marketing Objectives Analysis: 

Hush Home has been operating in Mattress Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Hush Home best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Hush Home Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  The Hush Mattress™  Why are Mattresses in Retail Stores so Expensive? How Mattress Stores Can Offer 50% Discounts and Still Make Money. Learn the True Cost of Your Mattress. Now 財經專訪 
Ad Copy Text  no setting  no setting  no setting
Link Description  Free "No-Contact Delivery" for all mattress orders  Why are the mattresses in retail stores so expensive? How can a mattress store offer 50% discounts and still make money? The answer is surprising. Learn how to make sure your money is spent on materials and craftsmanship, not middlemen markups and expensive advertising.  Hush 床褥可以幫你改善睡眠質素
Website Link  www.hushhome.com  bit.ly  www.hushhome.com
CTA  LEARN_MORE    
Text Word Count 0  0  0
Like 0  0  0

Hush Home Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Hush Home Top 1 ads got 0 likes. Hush Home uses a sentence with the finishing touch title: “The Hush Mattress™”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Hush Home shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Hush Home should continue to optimize the ad content.

3.Hush Home Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-03-30-2020-06-10  2020-03-31-2020-06-10  2020-05-14-2020-06-10
Landing Page Link  https://www.hushhome.com/blogs/bedtime-stories  https://www.hushhome.com/blogs/sleep-products-guide/the-true-cost-of-your-mattress?utm_campaign=30052019Feed&utm_medium=social&utm_source=facebook   https://www.hushhome.com/products/mattress?utm_source=facebook&utm_medium=cpc&utm_campaign=%7B%7Bad.id%7D%7D&lang=tw

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Hush Home are successful.

Hush Home Creative Analysis: 

Hush Home placed a Image ad in 2020-03-30-2020-06-10, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Hush Home Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Hong Kong SAR  Hong Kong SAR  Hong Kong SAR
Language  English  English  Chinese (Traditional)

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Hush Home has the best conversion in Hong Kong SAR, and can advertise more in Hong Kong SAR in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Hush Home Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-30-2020-06-10  2020-03-31-2020-06-10  2020-05-14-2020-06-10
During  73 days  72 days 28 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Hush Home ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 73 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Hush Home, helping Hush Home to grasp the ad data more clearly.