Top Ads on HugoShop

HugoShop Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

HugoShop has been advertising and marketing on Facebook for many years. And HugoShop has placed 39 of ads on the Facebook platform in the last month. In the past few years,HugoShop has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for HugoShop on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for HugoShop. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from HugoShop.

BigSpy

1.HugoShop Top 3 Ads Basic Understanding

   top1  top2  top3
Name  HugoShop  HugoShop  HugoShop
Page Categories  Shopping & Retail  Shopping & Retail  Shopping & Retail
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  woocommerce  woocommerce

HugoShop Marketing Objectives Analysis: 

HugoShop has been operating in Shopping & Retail for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. HugoShop best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.HugoShop Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  ❗-50%❗ Correttore posturale HUGO POSTURE™   #: ,€ Najbolj Iskana Poletna Zapestnica... 
Ad Copy Text  ❗-50%❗ HUGO POSTURE™ ➡️ Bit.ly/123correttore-posturale Correttore posturale per una corre...  PERFECT MESSY BUN https://bit.ly/di-perfect-messy-bun V nekaj sekundah do pefektne pričeske ⏳ ...   Si že spoznala Melon? Elegantna, minimalistična zapestnica, izdelana z edinstvenostjo in obarvana...
Link Description  N/A  ORDINA ORA➡➡➡  N/A
Website Link  hugoshop.it  hugoshop.si  hugoshop.si
CTA  LEARN_MORE  SHOP_NOW  LEARN_MORE
Text Word Count 141  216  380
Like 28  0  4

HugoShop Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. HugoShop Top 1 ads got 28 likes. HugoShop uses a sentence with the finishing touch title: “❗-50%❗ Correttore posturale HUGO POSTURE™”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. HugoShop shared 141 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. HugoShop should continue to optimize the ad content.

3.HugoShop Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Carousel  Video
Ad Time   2020-05-06-2020-06-20  2020-05-08-2020-06-18  2020-05-26-2020-06-16
Landing Page Link  https://hugoshop.it/product/correttore-posturale-hugo-posture?fbclid=IwAR1hWaEGGOjSjaMthuppGluWABmNd7AagHqfd9UTB4mbBvkWugXw-jrBoa8  https://hugoshop.si/product/perfect-messy-bun   https://hugoshop.si/product/zapestnica-melon?fbclid=IwAR1ilXxc6e8PprYayDXT6LbvpjQXDBNu7jVa1YokPN35puf0xdeAXN_xLyQ

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by HugoShop are successful.

HugoShop Creative Analysis: 

HugoShop placed a Video ad in 2020-05-06-2020-06-20, and got 28 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.HugoShop Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Italian  Portuguese  Slovenian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

HugoShop has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.HugoShop Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-06-2020-06-20  2020-05-08-2020-06-18  2020-05-26-2020-06-16
During  46 days  42 days 22 days 
Like  28  0  4
Share  7  0  0
Comment  5  0  0

Advertising effectiveness is a direct manifestation of advertising. HugoShop ‘s Top 1 ad received 28 likes, 7 shares, 5 comments in just 46 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for HugoShop, helping HugoShop to grasp the ad data more clearly.