Top Ads on Huel

Huel Background Introduction:

Huel is complete food, simply delivered. It's completely balanced, providing you with all 26 essential vitamins and minerals, protein, essential fats, carbs, fibre and phytonutrients. Learn more...

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Huel has been advertising and marketing on Facebook for many years. And Huel has placed 506 of ads on the Facebook platform in the last month. In the past few years,Huel has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Huel on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Huel. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Huel.

BigSpy

1.Huel Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Huel  Huel  Huel
Page Categories  Food & Beverage Company  Food & Beverage Company  Food & Beverage Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Huel Marketing Objectives Analysis: 

Huel has been operating in Food & Beverage Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Huel best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Huel Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Huel - Complete Nutrition  Huel - Dostawa prosto pod Twoje drzwi Huel - Plant-Based Nutrition 
Ad Copy Text  No prep, no cooking - Huel delivers 34 nutritious and delicious meals to your door from as little as...  -  No prep, no cooking - Huel is plant-based nutrition from £1.10 per meal. Huel provides the right ...
Link Description  Free US shipping.  Darmowa dostawa.  Free UK delivery.
Website Link  huel.com  de.huel.com  uk.huel.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 210  114  225
Like 178  36  1702

Huel Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Huel Top 1 ads got 178 likes. Huel uses a sentence with the finishing touch title: “Huel - Complete Nutrition”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Huel shared 210 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Huel should continue to optimize the ad content.

3.Huel Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-05-27-2020-06-19  2020-06-08-2020-06-19  2020-02-26-2020-06-18
Landing Page Link  https://huel.com/?utm_source=fb&utm_medium=cpc&utm_campaign=US_ACQ_PRO&utm_term=US_LAL_Combo-US%2BUK-LTV_0-10%25&utm_content=23844799015800121&utm_id=5ee0be6a2db74f881d306896&fbclid=IwAR1IUeuSs1tckxpp2r_TE8orj7bX89TasLeiXYiHBOnf7QP6hf3e91M76Tw  https://de.huel.com/?utm_source=fb&utm_medium=cpc&utm_campaign=PL_ACQ_PRO_Purchase&utm_term=PL_LAL_Pixel-LTV-20%25%2BCustomer-LTVs-10%25&utm_content=23844822420750764&utm_id=5ede67baa962a81764094b75&fbclid=IwAR0SUKi6deLnXrgYs4cTuUpHbpq3gLXBwTyC2nhV1rU1fKP2OmIFlC6wpKY   https://uk.huel.com/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Huel are successful.

Huel Creative Analysis: 

Huel placed a Image ad in 2020-05-27-2020-06-19, and got 178 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Huel Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  Poland  United Kingdom,Moldavia
Language  English  Polish  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Huel has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Huel Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-27-2020-06-19  2020-06-08-2020-06-19  2020-02-26-2020-06-18
During  24 days  12 days 114 days 
Like  178  36  1702
Share  12  0  123
Comment  71  8  522

Advertising effectiveness is a direct manifestation of advertising. Huel ‘s Top 1 ad received 178 likes, 12 shares, 71 comments in just 24 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Huel, helping Huel to grasp the ad data more clearly.