Top Ads on Hotel Discount

Hotel Discount Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Hotel Discount has been advertising and marketing on Facebook for many years. And Hotel Discount has placed 30 of ads on the Facebook platform in the last month. In the past few years,Hotel Discount has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Hotel Discount on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Hotel Discount. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Hotel Discount.

BigSpy

1.Hotel Discount Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Hotel Discount  Hotel Discount  Hotel Discount
Page Categories  Hospitality Service  Hospitality Service  Hospitality Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Hotel Discount Marketing Objectives Analysis: 

Hotel Discount has been operating in Hospitality Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Hotel Discount best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Hotel Discount Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Kado Ulang Tahun Hotel Discount  Menangkan 7 Malam Menginap di Bali Senilai USD 3000 Menangkan 7 Malam Menginap di Bali Senilai USD 3000 
Ad Copy Text   - ! 4 3 Sudah termasuk Tiket Pesawat untuk satu pemenang yang beruntung. Dap...  Menangkan 7 Malam menginap di hotel berbintang di Bali senilai $3000 USD. Segera daftarkan diri and...  Menangkan 7 Malam menginap di hotel berbintang di Bali senilai $3000 USD. Segera daftarkan diri and...
Link Description  *s&k berlaku  Menangkan 7 Malam Menginap Gratis di Hotel Mewah di Bali senilah $3000 USD  Menangkan 7 Malam Menginap Gratis di Hotel Mewah di Bali senilah $3000 USD
Website Link  hotel.discount  hotel.discount  hotel.discount
CTA  SIGN_UP  SIGN_UP  SIGN_UP
Text Word Count 208  288  288
Like 23989  3834  35

Hotel Discount Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Hotel Discount Top 1 ads got 23989 likes. Hotel Discount uses a sentence with the finishing touch title: “Kado Ulang Tahun Hotel Discount”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Hotel Discount shared 208 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SIGN_UP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Hotel Discount should continue to optimize the ad content.

3.Hotel Discount Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-02-12-2020-03-21  2019-09-03-2020-02-27  2019-12-12-2020-02-27
Landing Page Link  https://hotel.discount/id/promo/kado-ulang-tahun/fbcomp?fbclid=IwAR0k3LbQ39_2J1aq4q4npxN71Swz2hcZZNxOMVNqNwdFR42lNTKfC6uKDwk  https://hotel.discount/id/promo/competition-launch/fbcomp   https://hotel.discount/id/promo/competition-launch/fbcomp

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Hotel Discount are successful.

Hotel Discount Creative Analysis: 

Hotel Discount placed a Image ad in 2020-02-12-2020-03-21, and got 23989 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Hotel Discount Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Indonesian  Indonesian  Indonesian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Hotel Discount has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Hotel Discount Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-02-12-2020-03-21  2019-09-03-2020-02-27  2019-12-12-2020-02-27
During  39 days  178 days 78 days 
Like  23989  3834  35
Share  157  63  1
Comment  550  414  1

Advertising effectiveness is a direct manifestation of advertising. Hotel Discount ‘s Top 1 ad received 23989 likes, 157 shares, 550 comments in just 39 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Hotel Discount, helping Hotel Discount to grasp the ad data more clearly.