Top Ads on Hospice of the Western Reserve

Hospice of the Western Reserve Background Introduction:

Hospice of the Western Reserve provides palliative end-of-life care, caregiver support, and bereavement services throughout Northern Ohio.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Hospice of the Western Reserve has been advertising and marketing on Facebook for many years. And Hospice of the Western Reserve has placed 1 of ads on the Facebook platform in the last month. In the past few years,Hospice of the Western Reserve has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Hospice of the Western Reserve on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Hospice of the Western Reserve. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Hospice of the Western Reserve.

BigSpy

1.Hospice of the Western Reserve Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Hospice of the Western Reserve  Hospice of the Western Reserve  Hospice of the Western Reserve
Page Categories  Hospice  -  -
Marketing Objectives Other  -  -
ECommerce Softwares  N/A  -  -

Hospice of the Western Reserve Marketing Objectives Analysis: 

Hospice of the Western Reserve has been operating in Hospice for many years. The marketing objectives it uses most when placing Facebook ads are Other, -, and -.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Hospice of the Western Reserve best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Hospice of the Western Reserve Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Your Family. Our Purpose. Together.  -
Ad Copy Text  Ranked #1 in patient and family satisfaction, we’re here to improve the quality of life for our pa...  -  -
Link Description  Compassionate care for the seriously ill, support for loved ones and comfort for the bereaved. Hospice of the Western Reserve offers a full scope of services including home visits and inpatient care. We offer 24/7 assistance in nine Northern Ohio Counties.  -  -
Website Link  hospicewr.org  -  -
CTA  LEARN_MORE  -  -
Text Word Count 128  -  -
Like 43  -  -

Hospice of the Western Reserve Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Hospice of the Western Reserve Top 1 ads got 43 likes. Hospice of the Western Reserve uses a sentence with the finishing touch title: “Your Family. Our Purpose. Together.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Hospice of the Western Reserve shared 128 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Hospice of the Western Reserve should continue to optimize the ad content.

3.Hospice of the Western Reserve Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  -  -
Ad Time   2020-02-19-2020-04-29  -  -
Landing Page Link  https://hospicewr.org/  -   -

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Hospice of the Western Reserve are successful.

Hospice of the Western Reserve Creative Analysis: 

Hospice of the Western Reserve placed a Image ad in 2020-02-19-2020-04-29, and got 43 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Hospice of the Western Reserve Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  -  -
Language  English  -  -

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Hospice of the Western Reserve has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Hospice of the Western Reserve Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-02-19-2020-04-29  -  -
During  71 days  -
Like  43  -  -
Share  10  -  -
Comment  6  -  -

Advertising effectiveness is a direct manifestation of advertising. Hospice of the Western Reserve ‘s Top 1 ad received 43 likes, 10 shares, 6 comments in just 71 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Hospice of the Western Reserve, helping Hospice of the Western Reserve to grasp the ad data more clearly.