Top Ads on Honeywell Aerospace

Honeywell Aerospace Background Introduction:

We are a global leader in the aviation industry committed to operational efficiency, safety and innovation.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Honeywell Aerospace has been advertising and marketing on Facebook for many years. And Honeywell Aerospace has placed 119 of ads on the Facebook platform in the last month. In the past few years,Honeywell Aerospace has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Honeywell Aerospace on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Honeywell Aerospace. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Honeywell Aerospace.

BigSpy

1.Honeywell Aerospace Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Honeywell Aerospace  Honeywell Aerospace  Honeywell Aerospace
Page Categories  Aerospace Company  Aerospace Company  Aerospace Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Honeywell Aerospace Marketing Objectives Analysis: 

Honeywell Aerospace has been operating in Aerospace Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Honeywell Aerospace best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Honeywell Aerospace Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Together Part 5/6  Together Part 4/6 Together Part 1/6 
Ad Copy Text  Our industry is inclusive and innovative. From female pilots to the Concorde, we pioneer and trailbl...  Our industry is one of hope and inspiration, bringing people together and fulfilling dreams. When Yo...  For over 100 years we’ve worked with airlines around the world, helping to define the airline indu...
Link Description  N/A  N/A  N/A
Website Link  aerospace.honeywell.com  aerospace.honeywell.com  aerospace.honeywell.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 177  143  156
Like 112  98  78

Honeywell Aerospace Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Honeywell Aerospace Top 1 ads got 112 likes. Honeywell Aerospace uses a sentence with the finishing touch title: “Together Part 5/6”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Honeywell Aerospace shared 177 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Honeywell Aerospace should continue to optimize the ad content.

3.Honeywell Aerospace Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-06-03-2020-06-09  2020-06-03-2020-06-08  2020-06-03-2020-06-05
Landing Page Link  https://aerospace.honeywell.com/en/learn/about-us/blogs/2020/05/aviation-it-s-a-family-thing?utm_source=facebook&utm_medium=social&utm_campaign=20_NM_ATR_Together_We_Fly&utm_content=paid&utm_term=video5  https://aerospace.honeywell.com/en/learn/about-us/blogs/2020/05/aviation-it-s-a-family-thing?utm_source=facebook&utm_medium=social&utm_campaign=20_NM_ATR_Together_We_Fly&utm_content=paid&utm_term=video4   https://aerospace.honeywell.com/en/learn/about-us/blogs/2020/05/aviation-it-s-a-family-thing?utm_source=facebook&utm_medium=social&utm_campaign=20_NM_ATR_Together_We_Fly&utm_content=paid&utm_term=video1

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Honeywell Aerospace are successful.

Honeywell Aerospace Creative Analysis: 

Honeywell Aerospace placed a Video ad in 2020-06-03-2020-06-09, and got 112 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Honeywell Aerospace Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United Arab Emirates  United Arab Emirates  Morocco
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Honeywell Aerospace has the best conversion in United Arab Emirates, and can advertise more in United Arab Emirates in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Honeywell Aerospace Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-03-2020-06-09  2020-06-03-2020-06-08  2020-06-03-2020-06-05
During  7 days  6 days 3 days 
Like  112  98  78
Share  14  21  12
Comment  1  0  2

Advertising effectiveness is a direct manifestation of advertising. Honeywell Aerospace ‘s Top 1 ad received 112 likes, 14 shares, 1 comments in just 7 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Honeywell Aerospace, helping Honeywell Aerospace to grasp the ad data more clearly.