Top Ads on Honda

Honda Background Introduction:

Share and celebrate the stories that make driving a Honda so special.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Honda has been advertising and marketing on Facebook for many years. And Honda has placed 6504 of ads on the Facebook platform in the last month. In the past few years,Honda has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Honda on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Honda. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Honda.


1.Honda Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Honda  Honda  Honda
Page Categories  Automotive Repair Shop  Cars  Cars
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  wordpress  N/A

Honda Marketing Objectives Analysis: 

Honda has been operating in Automotive Repair Shop for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Honda best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Honda Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Armstrong Distributors  Programează un TEST DRIVE عروض العيد من هوندا 
Ad Copy Text  no setting  Descoperă noul Civic 5D și odată cu el, tehnologia de ultimă oră. Eligibil și în oferta RABLA...  اطلبها وتوصلك لباب بيتك وعيديتك (عازل حراري) وصيانة مجا...
Link Description  N/A  Eligibil RABLA 2020. Proiectat pentru pasionați.  N/A
Website Link
Text Word Count 0  123  214
Like 0  48  1893

Honda Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Honda Top 1 ads got 0 likes. Honda uses a sentence with the finishing touch title: “Armstrong Distributors”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Honda shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Honda should continue to optimize the ad content.

3.Honda Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Carousel
Ad Time   2019-03-12-2020-06-20  2020-05-27-2020-06-20  2020-06-02-2020-06-20
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Honda are successful.

Honda Creative Analysis: 

Honda placed a Carousel ad in 2019-03-12-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Honda Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Canada,United States  Romania  Saudi Arabia,Egypt,Tunisia
Language  English  Romanian  Arabic

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Honda has the best conversion in Canada,United States, and can advertise more in Canada,United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Honda Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-03-12-2020-06-20  2020-05-27-2020-06-20  2020-06-02-2020-06-20
During  467 days  25 days 19 days 
Like  0  48  1893
Share  0  0  44
Comment  0  0  91

Advertising effectiveness is a direct manifestation of advertising. Honda ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 467 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Honda, helping Honda to grasp the ad data more clearly.