Top Ads on Homzmart

Homzmart Background Introduction:

تقدم منصة هومزمارت جميع الخدمات المتعلقة ببناء المنزل وتصميمه وتجديده

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Homzmart has been advertising and marketing on Facebook for many years. And Homzmart has placed 431 of ads on the Facebook platform in the last month. In the past few years,Homzmart has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Homzmart on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Homzmart. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Homzmart.

BigSpy

1.Homzmart Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Homzmart  Homzmart  Homzmart
Page Categories  Home Improvement  Home Improvement  Home Improvement
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Homzmart Marketing Objectives Analysis: 

Homzmart has been operating in Home Improvement for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Homzmart best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Homzmart Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  خصومات  التوصيل لباب البيت و الدفع بعد الاستلام خصومات 
Ad Copy Text  -  ترابيزات تلفزيون بأشكال وجودة واسعار مش هتلاقي زيها تا...  عشان راحتك مهمة مكان ماتكون هومزمارت عملالك اقوى الخصو...
Link Description  الاستلام فى خلال 7 ايام عمل  N/A  التوصيل لباب البيت و الدفع بعد الاستلام
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 224  225  201
Like 86  638  174

Homzmart Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Homzmart Top 1 ads got 86 likes. Homzmart uses a sentence with the finishing touch title: “خصومات”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Homzmart shared 224 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Homzmart should continue to optimize the ad content.

3.Homzmart Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-09-2020-06-19  2020-06-15-2020-06-19  2020-06-08-2020-06-19
Landing Page Link  https://www.facebook.com/Homzmart/?_sref_=1391307801065129&refid=28&_ft_=adid.23844950448630603:qid.6840232766241312143:mf_story_key.6275838763734252827:is_sponsored.1:ei.AI@AQKlUwNAN5TOUvxDTs-1uNebDWlPUpJf_X1ISVGQ9Ku_V36zwRvA_iCL25BZ3v9f7gq3B2H9lB5QKtVEQyi7mCwG:top_level_post_id.1391307794398463:content_owner_id_new.849658645230050:call_to_action_type.LEARN_MORE:page_id.849658645230050:src.22:story_location.5:story_attachment_style.rich_media_collection:view_time.1592615797:filter.h_nor:tds_flgs.3:actrs.849658645230050:page_insights.%7B%22849658645230050%22:%7B%22page_id%22:849658645230050,%22page_id_type%22:%22page%22,%22actor_id%22:849658645230050,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1591725471,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B1391307794398463%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:849658645230050,%22page_id%22:849658645230050,%22post_id%22:1391307794398463,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=~-R  https://www.facebook.com/Homzmart/?_sref_=1396202323909010&refid=7&_ft_=adid.23844980433060603:qid.6840231893163316070:mf_story_key.3483029424707947128:is_sponsored.1:ei.AI@AQIbgy1uD3bOsnDD7MVnQHN2ebrwlOAkHzbfWR29MSWLckOKtnxXn8cv62GpLFBs1cFrFdhvqmGy7A1eqL_olVa8:top_level_post_id.1396202320575677:content_owner_id_new.849658645230050:call_to_action_type.LEARN_MORE:page_id.849658645230050:src.22:story_location.5:story_attachment_style.rich_media_collection:view_time.1592615594:filter.h_nor:tds_flgs.3:actrs.849658645230050:page_insights.%7B%22849658645230050%22:%7B%22page_id%22:849658645230050,%22page_id_type%22:%22page%22,%22actor_id%22:849658645230050,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1592239931,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B1396202320575677%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:849658645230050,%22page_id%22:849658645230050,%22post_id%22:1396202320575677,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=~-R   https://www.facebook.com/Homzmart/?_sref_=1390877277774848&refid=28&_ft_=adid.23844950449070603:qid.6839978781966307427:mf_story_key.6469439484693395313:is_sponsored.1:ei.AI@AQIqnZBsxk0lw3Nif4hg2rN5zVGxgj4f1dky8rQW99A2pZpHedRPKZytoErvXB5XiBWu6QtD_XHY4pTqh8BVy7RR:top_level_post_id.1390877274441515:content_owner_id_new.849658645230050:call_to_action_type.LEARN_MORE:page_id.849658645230050:src.22:story_location.5:story_attachment_style.rich_media_collection:view_time.1592556526:filter.h_nor:tds_flgs.3:actrs.849658645230050:page_insights.%7B%22849658645230050%22:%7B%22page_id%22:849658645230050,%22page_id_type%22:%22page%22,%22actor_id%22:849658645230050,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1591688331,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B1390877274441515%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:849658645230050,%22page_id%22:849658645230050,%22post_id%22:1390877274441515,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Homzmart are successful.

Homzmart Creative Analysis: 

Homzmart placed a Image ad in 2020-06-09-2020-06-19, and got 86 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Homzmart Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Egypt  Egypt  Egypt
Language  Arabic  Arabic  Arabic

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Homzmart has the best conversion in Egypt, and can advertise more in Egypt in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Homzmart Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-09-2020-06-19  2020-06-15-2020-06-19  2020-06-08-2020-06-19
During  11 days  5 days 12 days 
Like  86  638  174
Share  8  98  16
Comment  13  161  69

Advertising effectiveness is a direct manifestation of advertising. Homzmart ‘s Top 1 ad received 86 likes, 8 shares, 13 comments in just 11 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Homzmart, helping Homzmart to grasp the ad data more clearly.