Top Ads on HomeSpotter

HomeSpotter Background Introduction:

Vi på HomeSpotter tycker att alla har rätt till ett tryggt förstahandskontrakt oavsett vad för ekonomisk bakgrund du har eller hur länge du väntat i bostadskön.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

HomeSpotter has been advertising and marketing on Facebook for many years. And HomeSpotter has placed 740 of ads on the Facebook platform in the last month. In the past few years,HomeSpotter has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for HomeSpotter on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for HomeSpotter. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from HomeSpotter.

BigSpy

1.HomeSpotter Top 3 Ads Basic Understanding

   top1  top2  top3
Name  HomeSpotter  HomeSpotter  HomeSpotter
Page Categories  Other  Other  Real Estate Agent
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

HomeSpotter Marketing Objectives Analysis: 

HomeSpotter has been operating in Other for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. HomeSpotter best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.HomeSpotter Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  2 bed, 2 bath in Marco Island  2 bed, 2 bath in Marco Island 3 bed, 2 bath in Naples 
Ad Copy Text  Ready for a new home? Check out this 2 beds, 2 baths in Marco Island. Don't miss this Gorgeous rede...  Ready for a new home? Check out this 2 beds, 2 baths in Marco Island. This lovely beachfront condom...  Ready for a new home? Check out this 3 beds, 2 baths in Naples. C.16659 - Prepare to be WOWED by th...
Link Description  JUST LISTED  JUST LISTED  JUST LISTED
Website Link  homes.homespotter.com  homes.homespotter.com  homes.homespotter.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 301  300  302
Like 5  2  0

HomeSpotter Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. HomeSpotter Top 1 ads got 5 likes. HomeSpotter uses a sentence with the finishing touch title: “2 bed, 2 bath in Marco Island”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. HomeSpotter shared 301 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. HomeSpotter should continue to optimize the ad content.

3.HomeSpotter Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-11-2020-06-18  2020-06-11-2020-06-18  2020-06-03-2020-06-06
Landing Page Link  https://homes.homespotter.com/premiersir/437/1394_34145_220034243?flavor=llp&ad_code&cid=577799&utm_source=boost-by-homespotter&utm_medium=social&utm_campaign=boost-listing-1394_34145_220034243  https://homes.homespotter.com/premiersir/437/1394_34145_220035026?flavor=llp&ad_code&cid=577800&utm_source=boost-by-homespotter&utm_medium=social&utm_campaign=boost-listing-1394_34145_220035026   https://homes.homespotter.com/jrw/417/220034434?flavor=llp&ad_code&cid=571180&utm_source=boost-by-homespotter&utm_medium=social&utm_campaign=boost-listing-220034434

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by HomeSpotter are successful.

HomeSpotter Creative Analysis: 

HomeSpotter placed a Image ad in 2020-06-11-2020-06-18, and got 5 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.HomeSpotter Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Macedonia  Macedonia  Macedonia
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

HomeSpotter has the best conversion in Macedonia, and can advertise more in Macedonia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.HomeSpotter Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-11-2020-06-18  2020-06-11-2020-06-18  2020-06-03-2020-06-06
During  8 days  8 days 4 days 
Like  5  2  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. HomeSpotter ‘s Top 1 ad received 5 likes, 0 shares, 0 comments in just 8 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for HomeSpotter, helping HomeSpotter to grasp the ad data more clearly.